Do People Use Quotes When Searching

Is there any way of really knowing...

[JustTrying]

Does anyone have any idea if there is some way to determine what percentage of people use quotes when they perform searches?

The reason I ask is because Google for one seems to return quite different serps depending if you search for "sample widget query" or just: sample widget query

[Brett_Tabke]

Watch your referrals. The quote will be passed. That should tell you everthing you need to know. Sure, it will take a certain amount of traffic to get accurate data, but it will be data applicable to your site and not others.

[Mark_A]

There may be wider data available from a London search tracking service that I think many here use (don't know if I can mentione names here) Wordt****** :-)

At present / past they delete quotes from terms in their dbase. I asked if they can provide the data, they are curently updating and hopefully they will include it in their next version. have to wait and see I suppose.

[fathom]

Does anyone have any idea if there is some way to determine what percentage of people use quotes when they perform searches?

Lots

IMO though this is the wrong question?

The reason I ask is because Google for one seems to return quite different serps depending if you search for "sample widget query" or just: sample widget query

Google SERP will always be different since quotes indicate a precise phrase in the precise order vice, all the words appearing on the page anywhere and in any order.

Your question then should be "should I target phrases that are normally quoted"?

And the answer is "yes".

simply but - if the phrase quoted is the same as what you have, then you have received a more qualified visitor looking for precisely what you've got.

[fathom]

Sorry - forget a point.

"quoted" will help define the precise order of words on a web page.

And strategic planning will define how other pages are worded "differently" to increase market share.