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Video Optimization

Video Optimization,onlinemarketing

11:20 am on Jan 27, 2009 (gmt 0)

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The numbers will knock you out. YouTube has seen a growth of 162%, Google Video a growth of 137% and Yahoo Video a growth of 405% in the last fiscal year alone!
No wonder Google acquired YouTube for $1.65 billion in a stock-for-stock transaction.

In fact, YouTube has become a channel for marketing services through video optimization. YouTube has not grabbed the world because of its technology. It has become a channel for communication. Online marketing pundits use it for video viral marketing, promoting video content.

Since YouTube has released its free Video Analytics Tools, it has become a means to track the hits on videos that have been uploaded. You can see how often their videos are viewed in different countries, and track their popularity and do a comparative review to other videos in that market over a given period of time. You can also delve deeper into the lifecycle of your videos, like how long it takes for a video to become popular, and what happens to video views as popularity peaks.

No URI's please, see TOS [webmasterworld.com]

[edited by: limbo at 11:47 am (utc) on Jan. 27, 2009]

6:38 pm on Feb 7, 2009 (gmt 0)

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and as an addendum to your youtube evangelism: youtube's search engine was queried 200 million more times than yahoo! in november, and it's use as a reference tool is noticing: [webmasterworld.com...]

a new runner-up in search?

6:06 pm on Feb 13, 2009 (gmt 0)

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Creating Google's video sitemap also helps in getting indexed faster. [google.com...] contains lots of good information on video optimization and protocol for sitemaps.