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Which is more effective?

Location Keyword? or Keyword Location?

         

stuntdubl

10:19 pm on May 7, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Has anyone done any A/B testing with this? Which gets searched more? Which has better conversion?

Is anyone prepared to make a case one way or another?

pleeker

10:29 pm on May 7, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The only stats I have are from an AdWords campaign that's been going on for about 3 months now, and for all combinations in this campaign, Location Keyword impressions beats Keyword Location impressions by a margin of about 60-40.

I'd be curious for other responses that (hopefully) have something more scientific. :)

nuevojefe

5:11 pm on Jun 15, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



I think it can depend on the industry. I've seen indications of this from a few totally different topics.