It's official - Marketers don't listen to techies

According to Silicon.com

[Receptional]

[silicon.com...]

[Mark_A]

and vice versa ....

that particular communication challenge has always been present where there is marketing / sales and engineering / technical groups ..

- first they speak different languages,

- then there are personalities, typically in my experience there is quite a difference,

- then there is corporate culture ... which is dominant at the top level etc ...

It can be the most fun there is in "organisation watching" :-) [1]

Mark

[1] at least if you have a thick skin :-)