Finding keywords for local market

Overture is too general

[fred_bloggs]

Hi, I need to get some traffic for a site that offers a strictly local service.

Overture is great at showing worldwide keyword searches but I need to know how popular my keyword phrases are in the UK only.

Any suggestions greatly appreciated.

Many thanks

Fred

[bcolflesh]

[adwords.google.co.uk...]

[AzDude]

Hi Fred,
Often times looking at you competition will reveal what you are looking for. What is your competition locally focusing on, keyword wise?