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Any advice would be really appreciated...
Thanks in advance...!!
I believe, in google's case it is the link pointing at the page, not the site.
Any inputs..???
thanks.. :)
If you look at the links that Google recognizes for your site you will see that the cream rises to the top. All the top directory links are listed first, then you see large corporate and news site, .edu sites, then down through the list of partnership sites.
There has been much discussion on page versus site. I opt to spread my linking throughout my site. I believe Google gives more preference to a link from a highly ranked page with few outgoing links. Most links coming in will be to your main www page so that’s not a problem. It’s getting people to link into other pages on your site that you have to work at.
Thanks... :)
Just look at those incoming links and you’ll see a great deal of them come from canonicals on about.com. weddings.about.com/ alone has 2040 incoming links. Each of the wedding.about.com sub pages are then all linked to the www page.
You’re right to use them as an example for this style of setting up your site for themed canonicals. The best part of what they do is providing relevant content and resources for their themes. That reason alone is why they’ve been able to get all those directory links.
I remember you(paynt) mentioning about horizontal linking within canonicals at the same time vertical linking between keword related canonicals(if i have got it right?)...can help in link popularity...!!
My question is
"about.com...does the same..or follow a different approach other than mentioned above"...if it is a different approach...can someone decipher it for me...
Given that i can provide the canonicals with relavant content and resources...for their themes and other than about.com's popularity in many of the POWERFUL directories....anything else there that can account for its fame..???
I appreciate the valuable replies given soo far..keep 'em coming....!!
Stay fabulous... :
More talk on FFA at
[webmasterworld.com...]
My feelings are to stay away from them. Link to sites that will help bring you up not drag you down
Ideavirus, I think you are right to continue looking at about.com with regards to themed canonicals. They are by far the most visible and probably the most successful to date in this type of set-up. I don’t think we’ve discussed them yet in much detail. I too am just fond of they way they structure their site and so I’ve given a lot of time to researching them.
“anything else there that can account for its fame..???”
History. They’ve been around for along time and are a proven industry leader. Again, they have human editors who review and list links. We know that Google particularly likes links from human reviewed directories. They also top these links with their own url.
Example [cats.about.com]
“I remember you(paynt) mentioning about horizontal linking within canonicals at the same time vertical linking between keyword related canonicals(if i have got it right?)...can help in link popularity...!!”
I stand by that. Utilize all of your on-site opportunities for strengthening your link popularity while staying on theme. To go back to a shoe example we’ve used, if I was working on developing the theme tennis shoes I would consider linking
women.myshoesite.com/tennis/
to
men.myshoesite.com/tennis/
and
children.myshoesite.com/tennis/
Or I might develop and link
tennis.myshoesite.com/women/
to
tennis.myshoesite.com/men/
and
tennis.myshoesite.com/children/
It really depends on the strategy you are developing with this. Consider your emphasis. This is one of the reasons this style of development is flexible enough and adapts to several strategies and really requires mapping out before you begin. Give a lot of thought to how and why you are linking pages.
Thanks again for reconfirming the "url structure" of a "Themed Canonical"..that really strenghtened the concept in me....
Okay now...assuming that i have decided on one of the two url structures...based on the relevant strategies(as u have mentioned)....can i use a different domains( main domain, not sub or secondary ones)...for each themed canonical...and give a redirection to the actual themed canonical (purely keeping in mind the end users)...
Well since SE's consider the sub domains almost NEAR on par with the main domains while ranking(other aspects remaining constant/same)...my double take at having a ADDED Main domain for each canonical, probably may not make that much of "SEO Sense"....
For purely Branding purposes..the added main domain might/can (and in that order) be very handy and useful....i,e....each themed canonical can be individually promoted ( and i have a necessity for this...!!...and this individual promotion need not be on search engines...as that might sound spamming to spiders)....may be this sounds like doing "More and more about less and less"....or may be "Extra Themeing" each canonical...!!!....
Do you think it is worth the effort...???...and if Yes...What kind of quantative/qualitative...improvements can be expected...????..id No....what can be the downside...???
Now getting to about.com..can we suspect that they might be using the extra theming concepts....be it a variation of the above mentioned one...????...i have not used and analysed about.com much...i shall get into it very soon....
I happen to put some thought into this compose...hope it makes sense here...and i hope i am not diverting the thread topic...momentarily there might be...
If so...keep those very valuable inputs Pouring IN....!!!
Lets' Stay Informative... :)
Thanks again...
Like You(paynt)..mentioned in one of the threads about running a forum on a site related to its content....i mean the same could be done one each canonical...!!!...
May be having a main domain produce the same results as a forum....in its one sense/affect...my gut feeling is that...CAN be possible...!!!
Did i strengthen the case..??
Inputs/replies...appreciated...!!
Thanks again... :)
Sure, that’s very common, maybe more expensive, but a very good long-term strategy.
>…and give a redirection to the actual themed canonical (purely keeping in mind the end users)...>
Not sure about the answer to this one. Might help to pop over to the discussion toolman and jenreed are having at [webmasterworld.com...]
>…Well since SE's consider the sub domains almost NEAR on par with the main domains while ranking(other aspects remaining constant/same)...my double take at having a ADDED Main domain for each canonical, probably may not make that much of "SEO Sense"..…..>
If I understand this question or comment correctly, to take shoes again I think the following would be extremely beneficial.
men.mytennisshoesite.com/
with sub directories
men.mytennisshoesite.com/brand-a/
men.mytennisshoesite.com/brand-b/
children.myhightopshoesite.com/
children.myhightopshoesite.com/brand-a/
children.myhightopshoesite.com/brand-b/
women.mypumpsshoesite.com/
women.mypumpsshoesite.com/brand-a/
women.mypumpsshoesite.com/brand-b/
You can then link all the same brand sub-directory pages together. Remember, there’s opportunity here to be very specific and focus the attention where it most applies to your personal strategies.
>…For purely Branding purposes..the added main domain might/can (and in that order) be very handy and useful....i,e....each themed canonical can be individually promoted ( and i have a necessity for this...!!...and this individual promotion need not be on search engines...as that might sound spamming to spiders)…>
Yes, I agree with your first part, as seen with the above example. As to the second, this approach is not spamming. It’s a very focused strategy for optimization. It would only be spammy if you didn’t add the appropriate content and I believe if the site wasn’t complete in itself. Just because you take the time and energy to create a themed site, specific to one item or even one keyword and then promote it like crazy, that I think is good business :)
>…Do you think it is worth the effort...???...and if Yes...What kind of quantative/qualitative...improvements can be expected...????..id No....what can be the downside...???…>
I think it’s worth it. In the long run these sites begin to take on a life of their own, or can from what I’ve seen. They are extremely attractive to link partnerships. You can add them to very specific themed vortals. The interlinking between sites can help boost your position on Google specifically and you have control over where the links are place and what’s in the anchor text. I see these as tremendous benefit. Remember then that linking to and receiving links from outside sources is important. Don’t create a closed circle of your own sites.
>… Now getting to about.com..can we suspect that they might be using the extra theming concepts....>
LOL, I think they were doing this before it was hip.
>… mentioned in one of the threads about running a forum on a site related to its content....i mean the same could be done one each canonical...!!!...>
Exactly. Even if you opt for a main forum, I would make sure that there is a related topic developed for each canonical. That’s another reason to select the right canonicals. Is the canonical women.myshoesite.com/ then the forum topic is about women who use, wear or buy shoes and they might discuss tennis shoes or is it tennis.myshoesite.com/ and it’s all about tennis shoes and women or men or children’s topics are discussed as they relate to tennis shoes.
Thanks ideavirus. I like a little brain play on a Sunday. Great questions and I’ve been enjoying your enthusiasm.
Getting back to my little Brain.... :)
I was thinking of this....
let us again consider our fav example of shoe site.....
men.myshoesite.com/
with sub directories
men.myshoesite.com/brand-a/
men.myshoesite.com/brand-b/
children.myshoesite.com/
children.myhoesite.com/brand-a/
children.myshoesite.com/brand-b/
women.myshoesite.com/
women.myshoesite.com/brand-a/
women.myshoesite.com/brand-b/ ..
With an additional directory for the products.....!!
Now i wanted to register another 3 main domains say
www.myshoeste1.com
www.myshoeste2.com
www.myshoeste3.com
each with their own unique IP ( although it is costly affair) and redirect them to main page of respective themed canonicals...if this is the case as you mentioned ...can be very helpful in building link popularity.....and from the end user point of view....promoting each canonical can be quite easy....
The structure you have mentioned is i guess one step ahead.....i mean using the "url name" of the extra main domains in the sub domains and it's categories of each canonical....
let us consider this...
men.mytennisshoesite.com/
with sub directories
men.mytennisshoesite.com/brand-a/
men.mytennisshoesite.com/brand-b/
...www.mytennisshoesite.com is the main domain for this canonical...how will i use this main domain with respect to this canonical other than its url name....?????...and similarly for other canonicals....????
Again....all the 3 canonicals has to be integrated under a single site and that single main domain....which is actually our site...and the entry/home page...
let us say that as www.myshoesite.com......how can we integrate all the canonicals under this domain.....???
Is there a difference between our thinking.......if i am not wrong...probably depending on the situation the corresponding method can be employed....!!!!....also which method could be very easy for SEO...????
Thanks again for the reply.... :)
Good question, I would use it to promote the site, i.e. www.mytennisshoesite.com is all about tennis shoes. This is where you sell the concept of a site about tennis shoes. The canonical men.mytennisshoesite.com page would then sell the concept of men’s tennis shoes and the women canonical would sell women’s and so on.
>…let us say that as www.myshoesite.com......how can we integrate all the canonicals under this domain.....???…>
I would create a great text link with the appropriate text in the anchor, i.e. tennis shoes in the anchor text leading to the tennis shoe site and so on. I would then use the same link on any page that applies, as we’ve discussed before.
Good SEO isn’t always easy. It’s staying on the edge, knowing the market and understanding the industry. Not everyone is using this method. This is basically an idea I’ve been developing based on research. I’m not the only one using this strategy although I feel in some way it’s unique. If you do use it, make it a guideline but create your own. I am flattered by your interest and I hope you’ll check back and let us know how you’re doing. Remember to search through WmW for the other tips you need to optimize for your site including page creation and set-up, keyword selection and density, meta tags, etc. What I’ve suggested with this themed canonical strategy is basically the development and navigation strategy which is for me the first step to developing the rest of the site.
Thanks..!!
It's what's included between the <a> tags and what you see on the link for text.
