Leads No Longer Coming

[neharai093]

I used to get a lot of organic leads on my website <snip>, but they have stopped all of a sudden. Rankings and traffic are not affected that much. Just the leads are not coming.

The reason is not the market trend also because digital learning is at its peak these days in the US and also other parts of the world.

I can't seem to find any reason behind leads suddenly stopped.

Can anyone please help?

[edited by: engine at 8:25 am (utc) on Jul 20, 2020]
[edit reason] please see WebmasterWorld TOS [/edit]

[Lexur]

If traffic doesn't changed, then it must be your website.

Not leads at all?
Just high abandonment?
Does your chart still work?

Did you test the selling procedure?

[neharai093]

My website is a digital learning platform. Selling procedure hasn't changed. Referral leads which use to come from link building have also stopped. Google display and text are the only thing working.

But I am most worried about my organic leads.

[engine]

Welcome to WebmasterWorld [webmasterworld.com] neharai093

There could be many reasons, but as Lexur indicates, if you're still getting the same traffic from the same sources, it is likely to be your site. Look at the abandonment and at what point.
Have you checked some basics, such as the actual traffic is real traffic and not bots. In other words, the bots have increased and your real people visiting have reduced?
Check your enquiry methods are working. It's been known for enquiry forms to stop working, or e-mail addresses block traffic from a site, etc.