joined:June 12, 2015
We are 25 years old company working in the B2B sector and have a very old domain about 15 years which is the main website and the identity of our company. The website has enough visibility in the search engine.
To survive in this competitive market, our company looking to offer more advanced service levels to some selective audiences and also rename the company name. That’s why we have purchased the new domain and set a new website.
So, the questions are:
“Does it good to redirect entire domain from old to new? And what would be the effect of it?”
“Redirect some old URLs can be an ideal option?”
“To avoid the redirection.”
Please help with brief details and the references if possible.