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When is the best time to start an SEO process for a site

     
10:49 pm on Oct 1, 2018 (gmt 0)

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As a new SEO officer in an organization that i currently work for, we were having an argument on the best time to actually start an SEO process for a site especially new website that is still being built....

IS IT

1) When the design process is still on OR

2) After the web designers / developers must have done their jobs?

The organization, believes that ( 2 ) above is better, while my own philosophy is ( 1 ) above.

Secondly what are the first steps one needs to take in optimizing an existing website, one that an extensive SEO Work has been done on previously, [snip]

I will appreciate your inputs on this

[edited by: phranque at 2:05 am (utc) on Oct 2, 2018]
[edit reason] Terms of Service [webmasterworld.com] [/edit]

7:32 am on Oct 2, 2018 (gmt 0)

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It depends of what kind of "SEO". Some elements of SEO have to be taken in consideration before or during the development of the site and should be on the todo list.

Secondly what are the first steps one needs to take in optimizing an existing website, one that an extensive SEO Work has been done on previously,

Review what was done,
Check if this was done correctly,
Check if optimizations are still up to date,
Remove useless things,
Add your own optimizations,
1:50 am on Oct 3, 2018 (gmt 0)

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Start the the content. After all content is king.

Make sure the leads/crawl are accurate.

The rest will take care of itself.

If you want to game (seo) you can do that at anytime. After all, SEO is making a square peg fit a round hole (it will, but the square has be be a lot smaller than the hole... and about as useful).

Or, code for content, the USER, and the search engine will place it properly. These days SEO actually means don't do something stupid.
9:21 am on Oct 3, 2018 (gmt 0)

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3) Before you even begin building anything.
4:43 pm on Oct 3, 2018 (gmt 0)

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When is the best time to start an SEO process for a site
Yesterday.
9:46 pm on Oct 5, 2018 (gmt 0)

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I am 100% sure that SEO is better to start practicing before starting to develop a site. I worked with clients who couldn't do SEO. They needed to change the site again, which is much more difficult than everything to foresee.
5:33 am on Jan 18, 2019 (gmt 0)

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Yes it is best to build a website after having an SEO strategy with proper keyword research, established content to write, and planned structure for how the website maximizes user experience etc.

SEO strategy should not be an afterthought, it should a core part of the website creation.
2:06 pm on Jan 19, 2019 (gmt 0)

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I've been working with many web developers from that past and I always recommend to them to create a "Launching Landing Page". This page will be used to display the date and time the website will be up and live.
The launching page will be indexed but should only contain few information.
The ultimate reason why we need the homepage (launching page) to be indexed in an early stage of development is that Google will be able to record and indexed the page thus contributing to "domain age".
Domain age is a crucial part of SEO since Google favors websites that are present on the web for quite sometime. Being present on the web increases your reputation on search engines and builds trust. Since your showing that you are not a fly by night kind of site.
2:46 pm on Mar 11, 2019 (gmt 0)

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Hi

I am 100% sure SEO is preferable to begin practicing before starting to produce a site. I worked with customers who couldn't do SEO. They had to improve the site again, that will be significantly harder than what to foresee.
6:21 pm on Mar 11, 2019 (gmt 0)

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Just after the idea epiphany, and before buying the domain name.
:-)
4:59 am on Mar 15, 2019 (gmt 0)

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I feel that, if at all possible, SEO should be considered before the business plan has been formulated.