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SEO for new office

New office opened in a different continent

11:05 am on Dec 9, 2010 (gmt 0)

Junior Member

5+ Year Member

joined:Aug 10, 2010
posts: 45
votes: 0

We have recently opened an office in Australia and I am wondering how this will affect our SEO strategy.

Our site is hosted in the UK and we have lots of sites linking to us, however I'm not sure if having a good site in the UK will automatically filter through and mean we get good search results in Oz.

I am working on building up content around the Oz office and the guys in the office are going to start work on getting links to these pages, but my question is:

Will all the good work we have put into the UK site filter through to the Oz section or would we be better setting up an Oz micro site and treating it almost as a separate entity?
2:12 pm on Dec 15, 2010 (gmt 0)

New User

10+ Year Member

joined:Mar 23, 2008
posts: 6
votes: 0

Hi Emmab

Is the move to OZ permanent?

Depending on your product and services there are various different SEO strategy you can look at. Localisation, reviews, check in services, local link building, local citation etc.

Unfortunately without knowing about your product and services it quite difficult to tell what strategy will work for you