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I've tryed to make the site as SE Friendly as possible and have got some good rankings, what are the pitfalls of these additional domains in regards to the search engines?
I have a similar setup and although they usually come up on page one, most of my pages are one spot ahead of theirs, then it all comes down to having a better title to attract the traffic.
The better your information is the more time they will spend on your page and hopefully your site.
I wouldn't worry about the search engines having a problem with that setup, but you should try to make the pages different and not in a CSS way, maybe have one page truncate the content after a certain number of characters and the other use the whole text or something like that.
What you have is a unique opportunity to build two pages (or more) for the same keywords and tweak one or more at a time until you start to cover the search term with your landing pages.
So don't make them different to please the search engines, make them different to see which one works better in the search.