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Keyword Density

How dense?

11:29 am on Mar 10, 2008 (gmt 0)

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We run an ecommerce site which had a top ten position. Last year we believe we were penalised by google for "spaming" (mostly due to lack of experience). We think this was down to high keyword density. I have had a look around and can not seem to find a definitive answer on what is the optimum density. Our site is sitting at around 11% for the main key word.

We are currently reviewing all our content and a looking for some guidance as we really want our top 10 position back.


[edited by: encyclo at 1:07 pm (utc) on Mar. 10, 2008]
[edit reason] no personal URLs thanks [/edit]

12:14 am on Mar 12, 2008 (gmt 0)

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fatshoesday, welcome to webmasterworld :)

please understand, ranking in Google (and others) is a lot more complicated than just spreading important words accross the document.

A good starting point could be here:


1:14 pm on Mar 12, 2008 (gmt 0)

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Thanks guys - this is extremely useful.
8:33 pm on Mar 12, 2008 (gmt 0)


WebmasterWorld Administrator phranque is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Aug 10, 2004
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welcome to WebmasterWorld [webmasterworld.com], fatshoesday!
nice name but that is so 5 weeks ago. =8)

i would also suggest looking through Google Hot Topics - FAQs [webmasterworld.com] which is pinned to the top of the GSearch forum.