Misspellings - how to include them?

[allybongo]

Pageoneresults, you mention that all the keywords should be included in the body copy. How does this work for misspellings. My client has one keyword which is frequently spelt wrong and I cannot obviously include this in the copy.

Thanks!

[stever]

My client has one keyword which is frequently spelt wrong and I cannot obviously include this in the copy.

Why not? New page:

Title: Keyword or Kyewrod?

Heading: Keyword or Kyewrod?

Copy: Whether you've used keyword or kyewrod to find us, you are in the right place. Since kyewrod is such a common misspelling we have deliberately dedicated a page to it. You'll see the navigation on the rest of the page which will lead you around our keyword site - just remember that outside this page kyewrod will be written keyword! Enjoy your visit.

[Mike_Mackin]

What stever said!

There is A LOT of money to be made on words spelt wrong.

Over tool for last month:
1561946 book
1273093 kelly blue book
kbb.com

[allybongo]

Good thinking! Why didn't I think of that!

I have included the misspelling in the keywords and through the stats package we have I know that people are finding the site through this keyword, perhaps even more will find it if I dedicate a whole page to it.

Thanks for the advice :)