Welcome to WebmasterWorld Guest from 54.198.164.83

Forum Moderators: bill & werty

Google’s Forgotten Service: How FeedBurner Became a Zombie

     
2:23 am on Apr 12, 2018 (gmt 0)

Administrator from JP 

WebmasterWorld Administrator bill is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Oct 12, 2000
posts: 15075
votes: 142


An interesting article from February that talks about why Google can't kill FeedBurner.

Google’s Forgotten Service: How FeedBurner Became a Zombie [motherboard.vice.com]
But one product under the search giant’s lineup strikes my fancy in particular, because Google never killed it, even though everyone thought it would. Instead, it survives, unnoticed, quietly doing its thing, ignored by all but a few website hosts.

FeedBurner may be the internet’s closest thing to an eternal flame. Here's why it survives.
3:43 pm on Apr 13, 2018 (gmt 0)

Moderator

WebmasterWorld Administrator ergophobe is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Apr 25, 2002
posts:8577
votes: 254


I thought at one point they sent out something saying Feedburner was going away and you should migrate your feeds. Or was that just all the chatter?
11:15 pm on Apr 13, 2018 (gmt 0)

Administrator from JP 

WebmasterWorld Administrator bill is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Oct 12, 2000
posts: 15075
votes: 142


There was a scare back in 2012 when FeedBurner dropped their API support [webmasterworld.com...] However, the service itself is still working. The fear was that Google was going to completely drop the service, but according to this article they would break a bit too much of the web if they did so.
12:08 am on Apr 14, 2018 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member tangor is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Nov 29, 2005
posts:8111
votes: 593


Besides, there's all those lovely personal data points to collect by letting it run in the background. :)