Does Espotting Traffic Convert?

How is it for you?

[JonnyWarwick]

Hiya

We operate two UK-centric P2P sites and run PPC campaigns on Google, Overture and Espotting. The conversion tracking on Google and Overture enables us to maximise ROI on these engines but we haven't been tracking conversions from Espotting at all. Basically, if a search term 'works' on Overture and Google, we use it on espotting - not sure whether this should be the right approach though.

I would be interested to know how Espotting traffic converts with you guys. Does it match up to the other two big boys or is it the poor cousin?

[Pradeep]

Espotting is good when uk is concerned due to 2 important reasons, one is its much more cheaper then overture and Adwords for the same keywords and also its covers rest of the users which is left by other two big boys. At the same time conversion is also good.

Pradeep SV

[jamsy]

Espotting converts very well indeed for us in three different major markets. Great CPC as well ;)