Welcome to WebmasterWorld Guest from 54.146.217.179

Forum Moderators: incrediBILL

Message Too Old, No Replies

Women are 97% of Pinterest's Facebook fans

     
1:59 am on Feb 27, 2012 (gmt 0)

Administrator from US 

WebmasterWorld Administrator incredibill is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Jan 25, 2005
posts:14624
votes: 88


[techcrunch.com...]

AppData and Facebook’s advertising tool show that over 97% of Pinterest’s Facebook fans are women.

The stunningly feminine fan base could be a telling proxy for Pinterest’s actual user base, which totals over 10.4 million considering that’s how many users follow the official “Pinterest” account.


That's some staggering numbers in the article and amazingly gender specific.

Looks like a targeted marketers dream.
2:05 am on Feb 27, 2012 (gmt 0)

Senior Member

WebmasterWorld Senior Member tedster is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:May 26, 2000
posts:37301
votes: 0


Looks like a targeted marketers dream.

I've heard from several people who found early-on that Pinterest was a great vehicle for their particular market. This one promises to be quite a ride!
7:39 pm on Feb 27, 2012 (gmt 0)

Senior Member from US 

WebmasterWorld Senior Member 10+ Year Member

joined:Sept 4, 2001
posts:2144
votes: 7


It amazes me there is a "need" for another social site. Forgive me, but don't people have anything better to do!? Seriously, how much time spent on the web too much. Just an opinion.

And good luck Bill :)

Marshall
11:13 pm on Feb 27, 2012 (gmt 0)

Moderator

WebmasterWorld Administrator ergophobe is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month

joined:Apr 25, 2002
posts:8137
votes: 102


I think my wife has the perfect description for Pinterest - as used currently, it is "online scrapbooking" and fashion shopping bookmarks.

I think it's fair to say those uses trend female.
6:19 pm on Mar 5, 2012 (gmt 0)

New User

joined:Jan 5, 2012
posts:14
votes: 0


Pinterest is more realistically at an 80%+ female user base, however it is still overwhelmingly female, and a great opportunity for people who target that particular market.
7:35 pm on Mar 5, 2012 (gmt 0)

Senior Member

WebmasterWorld Senior Member topr8 is a WebmasterWorld Top Contributor of All Time 10+ Year Member

joined:Apr 19, 2002
posts:3171
votes: 8


>>Pinterest is more realistically at an 80%+ female user base

just curious as to why you say that ThisIsOli