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Microsoft Corp has launched a new online service in 20 countries which will allow users to watch video clips at the same time as a network of friends and chat via Windows Live Messenger.
The new service called Messenger TV will offer a range of clips on MSN Video including MTV shows and music clips from providers such as Sony BMG.
The service will launch in 20 countries including many European countries, New Zealand, Australia, Singapore, Brazil, Canada and Mexico but not the United States.
Microsoft Launches Messenger Video [uk.reuters.com]
I don't see the appeal unless there's some attractive content available for this service that can't be found elsewhere.