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"Windows Live is about making Windows better by tying it to online services," and thus driving more people to buy Windows computers, he said. MSN "is still the old business model," of generating revenue with Web advertising based on online applications that don't connect to Microsoft's desktop software.
The world's largest software maker also took steps to make its Web-based services, like Hotmail, more coherent, and to rein in the number of products and Web sites it tagged with the "Live" brand.
I think the reason my sites do so well in their results is that they are heavy in content. Wikipedia is down a page or two instead close to the top like in Google.
One improvement I'm seeing is that Windows Live is finding the actual article page where for a while they were just finding a page that wasn't as deep. The page that simply listed and linked to the page with the content that fit the search terms.