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Indexing in Google.com and local Google search engine

Indexing in Google.com and local Google search engine

9:40 am on Apr 9, 2010 (gmt 0)

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joined:Mar 26, 2010
posts: 1
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Hi everyone,

I have a website and I am facing the problem with indexing of my website in Google.com and local Google search engine.

The index numbers of my website in Google.com and local Google search engine is different.

I set my website's geo targeting in US.

Currently, I am wondering about these things:

- Which affects the index in Google.com and local Google search engine?
- Will this index in Google.com and local Google search engine affect the frequency of website in search engine results in Google.com and local Google search engine.

Has anybody here experienced about this?

Please help!
7:12 pm on Apr 10, 2010 (gmt 0)

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joined:Apr 12, 2006
votes: 0

There are a lot of factors involved in what you're asking.

1st, there's absolutely no reason to be concerned if indexation numbers differ within Google's regular keyword search results versus Google Maps results. Google has hundreds of servers across the globe, and the servers for keyword search results and maps search results are separate. As Google indexes and processes the rankings of pages, it takes a while for those changes to distribute to other servers throughout their network. So, you'll infrequently see the same numbers on different Google servers. (Just for keyword search results alone, two different people in two different locations around the country could see different results since they'll hit two different Google data centers. You can compare different data center results by using one of the sites out there that allows one to search on different Google data centers simultaneously.)

Indexation numbers are affected by how much PageRank is distributed through your website. If you have insufficient PageRank, many of the pages further away from the top of the link hierarchy in your site may not be indexed at all. For sites with many thousands of pages, this is particularly problematic, and means they will need to develop a larger number of external links pointing to the site. For small sites of only a few dozen pages, it should not be difficult to get all pages indexed.

If you have relatively low PageRank, you might not want to have hundreds/thousands of pages indexed because the more pages you have the more dilute your PageRank can become. So, even if you had 100% pages indexed, they still might rank so low that no one would ever see them and click to visit your site.

Finally, Google purposefully obfuscates site indexation numbers. They undercount how many pages they've actually indexed. Google Maps obfuscates, too, and I think they may use a little different obfuscation methods - producing yet another reason why indexation numbers will differ in Google Maps versus regular Keyword Search results.
11:08 pm on Apr 27, 2010 (gmt 0)

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10+ Year Member

joined:Nov 17, 2002
posts: 526
votes: 4

When you asked:

"The index numbers of my website in Google.com and local Google search engine is different."

Did you mean your rank is different in Google local vs Google organic search?

Google local rankings are totally different and don't even follow traditional search logic. There are around 50 different criteria that the Google local algo looks at.

Setting your site's geo targeting doesn't really help for local search either. It's whether the searcher is local to you or IF they type a local modifier like plumber San Diego that will cause your listing to come up on page one, if it's properly optimized and if you are really located in San Diego.

Hope this helped clarify a little.