What type of links are currently working?

[Prerit_Modi]

Hello,

I have a keyword ranking on position 8 from the last 2 months. I have created 3 Web2s and 2 Profiles but the ranking is not boosting even to 7. So, I want to know which type of backlinks are currently working and I can only build free links currently due to finance problem.

If anyone knows then please share.

[not2easy]

keyword ranking on position 8 from the last 2 months. I have created 3 Web2s and 2 Profiles

I am not sure what this means, are these Google ranking numbers?

To learn more about what works and what is not worth the time, I suggest that it could help to read some of the topics listed here: [webmasterworld.com...]

Link building takes more time than money. The kind of links that work best are those given within the content of sites that offer your link as worth visiting for their own traffic. That takes some good content building work and then seeking out sites that you believe might want to read about your topics. Sharing is link building, so before you ask others to consider a link to your content, see if they have content you could share with your traffic so you can let them know that you have shared their content. When the link benefits visitors, it benefits you also. One is good, 2 is OK, not pushing it makes it better. Harder to get, yes, but easily worth a hundred self-created links.

[engine]

Ranking is not the thing to chase: go after traffic and most importantly, conversions.

The best links that work are quality natural links acquired through having quality content.
If you can't get those, then aim as high as your content allows.
Remember, it's not all about the link having "follow" because if somebody wants to link you could find you're getting enquiries.

Paid links is a risky business. It's a bit like a tower of cards: It's great while it lasts, but, it's unlikely to last, and will eventually come tumbling down.

Some threads worth reading here:

Thoughts On Links Moving Forward From The Past [webmasterworld.com]
Interesting Read on building links [webmasterworld.com]

[martinibuster]

Web 2.0 and profile links are spam and provide zero value.

You need to start at the very beginning by first setting aside the poor SEO information that you currently have and then doing a comprehensive research on how link algorithms work.

Then you'll have a better understanding of what kinds of links work, which is the first step toward creating valid link building strategies.

[nagy_fcis]

the backlinks that has shared or it could be use as a reference. quality natural backlinks.

For web 2.0 backlinks some SEOs think it doesn't work anymore and some other still think it works if you use it in a right way. but try to do skyscraper technique or guest post backlink.

some other factors as well has be considered when we are talking about ranking.

[not2easy]

If you think guest post backlinks have value, start here: [mattcutts.com...]

_{(warning: this is not new)}

[engine]

We had a constructive discussion about Guest Blogging here [webmasterworld.com...]

[Dimitri]

What type of links are currently working

Links people click on, and which are bringing traffic.

[tangor]

^^^ Too true!

Most folks call those organic. Some call them user satisfaction.

Few of us get them as the other webmasters are chasing the same rainbow, too!

[Rayyan]

If you are looking for only free links, Then you have these options
1. Engaging in relevant forums
2. become an author and contribute free and worthy content
3. Leave long comments on relevant posts
4. Answer on quora and reditt
5. Create infographics and provide an embed code
6. Create a free guide and distribute it for free
7. Create a worth youtube video that gets likes and shares

Hope these free methods will help you.

[martinibuster]

1. Engaging in relevant forums - SPAM

2. become an author and contribute free and worthy content - SPAM - PUT A FORK IN IT

3. Leave long comments on relevant posts - SPAM

4. Answer on quora and reditt - SPAM

5. Create infographics and provide an embed code - SPAM, NOT A FREELY GIVEN LINK

6. Create a free guide and distribute it for free - MIGHT MAKE YOUR FREE GUIDE PAGE RELEVANT FOR KEYWORDS FREE GUIDE PAGE

7. Create a worth youtube video that gets likes and shares - THE YOUTUBE VIDEO WILL RANK ABOVE YOUR WEBSITE

[not2easy]

There is a lot of misinformation out there about what constitutes a backlink. Things that seemed like a good idea in 2006 have been long drained of any "SEO" value but you still see them as suggestions. Makes you think that they want your efforts to fail so they can do better.

Think about it - if links you can create yourself are a good thing, why would Google offer you a way to disavow beneficial links?

[tangor]

I think the OP has left the building ... but the thread has been useful in confirming what most of us have known for some time:

Organic backlinks are pretty nice. Anything else? Not quite as useful---and if artificially produced (or "gamed") can be detrimental.

[nickZ]

Matt Cutts is the wrong person to follow. IMHO.
Easy to do links have been devaluated, Blog Comments are worse than blogarticles.

As Google stated you should not try to impress a search engine but build your Business to make it grow.

Solving Problems without a Domain name is like predicting the future.
Domain name, Search term is the least we need to know.

[not2easy]

I do not think following Matt Cutts would lead you far today, but in 2014 he was speaking for Google and posted that advice regarding guest posting which let people know that guest posting is not the road to success with Google since 2014.

[martinibuster]

And within weeks following Matt's Put a Fork in It post, Google cracked on scaled guest post websites that matched link builders with (naive) sites that accepted guest posts.

I've compared what Googlers have said in the past and what they say in the present and they are remarkably consistent.

Every instance I looked into where someone claims Google is inconsistent is always an error in reporting due to clickbaity article that misrepresented what was stated.

[Rayyan]

@martinibuster
I don't think any one of the methods that I have mentioned is SPAM until what you offer is useful. I have tried those methods and they are still working and many people are still doing it and making them look natural as if they are answering the audience.
For instance, If I am email marketing, I never pitch my proposal on DAY 1. I educate them about my work, service, or product, then I'll talk about the benefits in the next email and that's how I bring them into the funnel.

It all depends on the way you do it. You fail unless you do it smartly.

[Sgt_Kickaxe]

It all depends on the way you do it. You fail unless you do it smartly.

I'm reminded of the Homer Simpson electrified donut show. He wants the donut so badly he keeps shocking himself, DOH! Maybe if he grabbed it smartly the electricity wouldn't hurt? j/k

Just acting the expert online somewhere and throwing links to your own site from there is spam. If you can figure out how to let Google know about your expertise you don't need to do any of that, and you probably don't need backlinks. Being accredited, receiving an award, having worked for years at a position related to your content, even being employee of the month and having the corporate site tell the world is likely more productive than trying to build up a profile on a forum or web 2.0 site.

The above implies you're writing about something that requires authority and knowledge. There are topics that require you entertain instead, if you can entertain people you're set.

[SerpSolace]

web 2.0's essentially don't work in 2022. you'd want high quality guest posts, niche edits & PBNS. They have to be extremely high quality though! We're not talking about a £5 blog commenting campaign from fiverr lol.

[Sgt_Kickaxe]

They have to be extremely high quality

I don't think quality matters for this purpose. Even the highest quality page gets little trust until Google has sniffed it for a good long while.

Think about it. You have a good site, Google's learning about it over time. Suddenly a bunch of brand new sites and various profiles appear and your quality site gets backlinks from them. Do you think Google is going to look at the quality of the new stuff and boost your good site because of them? Not likely.

Old school SEO, which hasn't worked in a decade or more, held that to boost a page with backlinks you could create more pages and link to the old one. You "push" the desired page up with more backlinks.

In reality Google needs to trust the page doing the linking so it will need to be established, ranked, getting traffic etc. It will need a good history before the backlinks even register most likely. This suggests you can't "push" content up with new web 2.0 sites but you can "pull" it up with established trusted and ranked ones.

I don't see anyone rocking the rankings with cheap throwaway blogs and social profiles so it's unlikely those can help other pages do any better.

Waste of time, imo.

[todman2112]

Only tier 1 and premium magazines if you want to brand
tier 2-3 magazines are heavily spammed and results wont come

[tangor]

I don't chase or court links. I get them because my content is sufficiently better than others in my niche ... and even Wikipedia thinks so as well (informational site, not commercial!).

Have NOT chased a link in over 15 years.

Organic works, all the rest are questionable.

YMMV

[Sgt_Kickaxe]

What type of links are currently working?

Internal

[tangor]

^^^ This is true. All the other links, particularly the "mythic version of links" has largely been deprecated over the last decade (or two!).

[wemax]

All types of links work, just don't expect a good effect without a domain trust that links.

[wemax]

Strengthening other links to a link to your site has little effect on ranking, but the influence of social networks has grown.

[tangor]

@wemax ... Welcome to Webmasterworld!

Links have evolved over the years, and g has changed how they value links in the decades following. The links that are important are the ones that benefit the site visitor and make the most sense for user satisfaction.

[AntonioTurner]

All types of links are important , all of them play an important role but yes spammy links won't work , low-quality links also wont work. High-quality links are only preferable. The backlinks which is mostly useful is guest blogging and directive submission .
It takes time to show results so be patience , it's not a one day things. Focus on high quality links from reputable websites.

[Nutterum]

A bit late to the party but nevertheless something that I know its working very well in Europe.

Local Media Websites. There are many websites doing news for counties and provinces. These have high authority in Google are hungry for decent content and in general are easy to work with and if you content is good, detailed and provides value without being salesy you can even get buy without paying as its a newsworthy article. There is effort involved as such article are not your run of the mill 500 word articles so a good copywriter is needed, but one of these links is worth tens if not hundreds of regular blog/niche/small traffic websites.

And in Europe there are a few platforms that have most PR offerings of the various media websites so if you have to pay for a link at least you know the cost upfront and there is no need for negotiating or worrying that your money will be gone but the article wont be up.

The second thing that works and sadly always has worked is refurbished PBNs. You just buy a PBN with some very high quality legacy links pointing to it, restore it (not change it! Restore it how it was originally made is the best approach) and just insert a banner link or "website is sponsored by" or whatever else insertion you want to make that looks natural for the layout even if the layout is 10 years old or more. Do this with enough PBNs hide them from any crawlers outside google bot and you are set. The competition for these PBNs is high though because the Gambling , Horny Pharma and high commission affiliate (think airplance delays and such) compete hard for a good PBN, so the real top tier ones can cost a few thousand on the domain auctions. And for a good reason. Having links from CNN and legacy .gov links to a website and transferring some of that juice over via your own links is absolutely working and doing wonders.

Last but not least the so called viral topical content. For example, there was this crazy post/infographic about how much precious metals are in each satellite or even the space shuttle and the space capsules and the ISS. This combined with the infographic was easily picked up by all the science related media websites made the rounds and was even organically included in Buzzfeed , Reddit subs and such. The site was selling precious metal bullions and these guys gathered organic links that would otherwise cost them tens of thousands and boosted their e-commerce section significantly.

So basically, just buying links or doing these old school mentions/20 minute guest posts and the linkes, just don't work anymore, especially with the latest link relevance and quality update released this December.

[Kendo]

Ranking is not the thing to chase: go after traffic and most importantly, conversions.

Whoa!

When someone types in keywords looking for anything, the results returned are sorted in order of how the search engine ranked other pages in relation to those keywords.