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Lazy SEO Guide to Link Building

     

martinibuster

11:21 am on Sep 3, 2013 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



What is your advice to the Lazy SEO who wants to build links but doesn't have time for link building?

The morning might be a tough time for link building. Devote a half hour a day, after lunch?

Best strategy for minimal effort link building
Which kind of link building strategy would you recommend for a low effort link building campaign?

What do you advise for the lazy SEO who just can't get around to building links but actually wants to build links?

martinibuster

1:32 pm on Sep 3, 2013 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Low hanging fruit
This is the first stop for many link building campaigns. It's the logical starting place for a Lazy SEO Link Building Strategy. Wake up under a tree, reach for a fruit, then go back to sleep, right?

Directories
Does it get any lazier than this? DMOZ, Yahoo, BOTW.ORG. Stop. You might pull a finger muscle. Take a nap. Move on to next targets when you wake.

Niche lists
Blog directories, top resources lists, lists of useful sites. Stop. Have lunch. Take another nap. Wake up. Call it a day.

jimsthoughts

1:48 pm on Sep 3, 2013 (gmt 0)

WebmasterWorld Administrator 10+ Year Member



Connections
call all your friends who have sites. Ask for a link.

Write
of course the obvious, spend a day writing (find something that went viral and redo it at the least).

Trusted Related Blogs
comment on related blogs

mack

5:45 pm on Sep 3, 2013 (gmt 0)

WebmasterWorld Administrator mack is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Create something scrape-worthy with your links embeded.

Press releases

If a site has suitably high traffic create a "link to us" page.

When you add an outbound link send the site owner an email. Try not to make it look like a 90's link request.

I now ask for a reference to my site as opposed to a link.

Tiggerito

6:25 am on Sep 4, 2013 (gmt 0)

5+ Year Member



Fixing links to your site that 404

buckworks

8:49 am on Sep 4, 2013 (gmt 0)

WebmasterWorld Administrator buckworks is a WebmasterWorld Top Contributor of All Time 10+ Year Member



Set up some ordinary ad campaigns to drive traffic from PPC, banner ads, etc..

As people start seeing your content, once in a while someone will link to it without being asked.

martinibuster

11:20 am on Sep 4, 2013 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



Oh buckworks, that's a good one to play around with.

"niche keyword" + blogs


Bloggers looking for other bloggers to link to will find your site that way. Even better if the landing page is a list of the top blogs. Bait. :P

buckworks

2:37 pm on Sep 4, 2013 (gmt 0)

WebmasterWorld Administrator buckworks is a WebmasterWorld Top Contributor of All Time 10+ Year Member



good one to play around with


FWIW: In my experience and with my kind of sites it would take ten or twenty thousand visitors to score a free, do-follow organic link "from the wild".

So, it's not worth running ads at a loss, but running some campaigns at break-even to drive traffic can augment other link-building efforts.
 

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