Article Back Links

[markdev]

What’s your take on articles submission websites? I do a lot of article marketing & distribution for my clients. These are original articles written and distributed through sites like eZineArticles and iSnare. Obviously besides the exposure my clients get as experts, I am also looking at the SEO benefit of earning backlinks from these posts. How do you treat multiple copies of the same article spread over different sites?

[sem4u]

Personally, I don't feel that there is too much value in this. It would be far better to write unique articles to be published once on a good blog or website in your niche. A lot more work, but gives much more SEO value IMO.

[keving22]

I think these links have very little SEO value. Yes, it adds some backlinks from a variety of different IP address, but the value seems to just be a hair over none.

Will it hurt? No
Will it increase your rankings? 99.98% chance no if it is for a competitive keyword

I believe google sees this as "syndicated content" as opposed to "duplicate content". Try to limit it and don't go crazy and submit the same article to 50 article submission sites.

[linkbuildr]

Some niches we see it doing nout, but typically in the real estate world they're submitting the same article to 1000 places and it's still working.

[Planet13]

I don't have any proof about this at all, so I am just looking at this from a time frame point of view.

In the time it took to crank out a couple of articles, and put them up on article sites, I could probably crank out one GOOD article, or one good infographic, or one good chart, or one good something, and probably search for a few websites that would benefit from having that content on their site, and then giving it to them.

I have no idea whether google would value it any more than a link from an article database - I kind of think that they would.

If you WERE going to do article marketing, then to be honest, you would probably be better to basically copy one of your competitor's articles off of an article site, spin it dozen's of times and then post it to dozen's of different sites.

[justrobin]

How do you treat multiple copies of the same article spread over different sites?

It is better to focus on sending original and high quality article to top sites rather than spreading same to different sites. Some sites doesn't allow posting same article on multiple sites.

[tangor]

If we have had bad manners in this regard: Welcome to Webmasterworld markdev!

Meanwhile, as regards above, I like the bubbly from champagne which is about as useful. Once the cork is popped (a site with content from client), there's a second bubble (another site) and thus and thus and each of those AFTER THE FIRST diminish the content. Sounds like you're on the back end of original by a magnitude and ... well ... that makes you VERY not UNIQUE, which makes G NOT like one these days.

Nothing is easy... it all has to be hard work, and solid, and (duh) unique!

[Planet13]

Once the cork is popped (a site with content from client), there's a second bubble (another site) and thus and thus and each of those AFTER THE FIRST diminish the content. Sounds like you're on the back end of original by a magnitude and ... well ... that makes you VERY not UNIQUE...

Which is the reason why you should use your COMPETITOR'S content if you plan on doing it. If the content value get's diminished in google's eyes, no biggie, since it wasn't your content to begin with ;)

(BTW: I DON'T do article linking, so no, I don't go around stealing my COMPETITOR'S content, in case anyone is wondering.)

[mikeavery11]

I know that these links have at least little SEO value. Yes, it adds some backlinks from a variety of different sites, but the value seems to just be a hair over none.

Try to limit it and don't go crazy and submit the same article to 50 article submission sites