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Do shortened links still pass link juice?

   
10:14 am on May 27, 2011 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



This might be a dumb question, but do shortened links still pass link juice?

the reason i ask is because i'm putting some twitter buttons on my site and you can choose whether to include one of those bit.ly things. whilst that might be good for the twitterer (twit?) doing the tweeting, im wondering whether its better for us to have the full URL
10:04 pm on May 27, 2011 (gmt 0)

WebmasterWorld Senior Member planet13 is a WebmasterWorld Top Contributor of All Time Top Contributors Of The Month



I'm not sure... I thought I remembered seeing a video my Matt Cutts saying that they do, but I don't want to swear by it...
12:18 am on May 28, 2011 (gmt 0)

10+ Year Member



As long as it's a 301 I bet it does. 302, probably not.
2:04 am on May 28, 2011 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



Two GoogleWebmasterHelp videos on URL shorteners:
[youtube.com...]
[youtube.com...]

So, supposedly, they're treated as any other 301 redirect, and should pass at least some link juice (and the accompanying anchor text) on to the target page.
10:58 am on May 28, 2011 (gmt 0)

WebmasterWorld Senior Member 5+ Year Member



the problem with those bit.ly things is that there isn't any anchor text. it's just a random jumble of letters. at least with the full url you might get some credit for the keywords in the filename.
6:09 pm on May 28, 2011 (gmt 0)

WebmasterWorld Administrator martinibuster is a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



That's what I like about TinyURL, the ability to create anchors.
http://tinyurl.com/make-anchor-text [tinyurl.com]
2:06 pm on Jul 16, 2011 (gmt 0)



correct me if i am wrong but I heard that shortened link don't pass any link juice...