Is a link from BOTW directory worthy keeping?

[virtualreality]

I have had a link in the BOTW directory for a while. I dont know if it helped my PR because there has not been a PR update since I have my link there. The more I read about links buildings the more I doubt this paid link helps my site. It is from a PR6 page (great) but it is from a paid links site (not great at all). So I am considering canceling it. Do you think that's a good idea?

[FranticFish]

AFAIK there is no problem with BOTW or any directory that charges a review fee. It's guaranteeing a link for money or disguising a paid link as an editorial link that Google wants to stop, and I believe they try to algorithmically detect 'sponsor' ad blocks and discount links within those parts of the site.

BOTW is one of the oldest internet directories. It's expensive, I'm not 100% sure it's worth as much as they charge, but I would be very surprised if it didn't help in some way or Google regarded it as a 'link seller'. I've used it before and I'll use it again when budget permits.

[Planet13]

Is BOTW the Best of the web directory? I thought that was cheap or free...

Maybe there is a different BOTW directory that I don't know of?

[FranticFish]

$149.95 annual, twice that for a lifetime listing.

[virtualreality]

I pay $50 per month and I am really not sure if it is worth it to pay so much. I get 0 traffic from them, so what is the point of having a link from a high PR page if traffic is 0. Shouldn't Google watch for quality links? And I consider quality for a combination of PR and traffic.

[SEOPTI]

It sepends, if you need incoming link diversity you should submit to a whole sh** of directories. At least it gives some trust submitting to botw.

[AussieWebmaster]

they are one of the few directories Google likes as they know it is human edited like Yahoo directory - I used to great effect in forex space using reg list and sponsored - would just have different deep links etc

[OMZen]

Depends to a large extent on the page your link will appear on.

Have 1 site listed in BOTW and it shows up very low in my backlinks profile in the open site explorer count. I wouldn't bother with BOTW again, personally.

A better alternative would be to get a blogroll link from a trusted domain in your niche.