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At this point, I feel like I'm maintaining my rankings in terms of the link building I've been doing. I'm having a hard time finding what it takes to put you over the top. When it happened before on a couple keywords that hit #1, I felt like I hit the jackpot. As if it was blind luck that it happened. Of course, I'm not going to tell my boss that. :) But getting back to my point, would it just be to keep doing what I'm doing and pray at this point, or is there something more I can do?
Not too offtopic - just move from say 'direct sales of furniture products' to something very directly furniture related. Another way of looking at it is the old adage 'make your site an authority'. So maybe some information on building furniture? Pics of horrible handmade furniture? Stains and finishes and techniques. Furniture from around the world? Gotta have an article on how to build dovetail joints as an example :).
I've got similiar 'issues' with my primary site. Link availability for the product sales are tapped out. So I'm moving to adding information that is useful to my competitors, or of interest to other authorities in my industry. And I'll be seeking links to that content - which I believe then enhances my direct sales part of the site.
wheel, thank you for the suggestion! I never thought of doing information stuff about furniture, but I see the point. I'll definitely try that next. If anything, I'm also trying to keep things fresh. Because link availability is so tapped out like you said, the problem of redundancy rears its ugly head and you find that you're repeating yourself when you're writing "new" content especially in the field of selling furniture. And who in their right mind would ever link to an over-priced furniture retailer? But again, that's a whole different story. :)
Which I think illustrates a couple of things. Not sure what :).