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Interlinking sites in the Footer

Interlinking sites in the Footer

6:13 pm on Aug 27, 2008 (gmt 0)

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A world leading IT publication is using these types of links in the footer to connect to their multiple "sister sites" from the same publishing group.

Obviously they avoid ordinary links to comply with the Google law.

<a target="_blank" href="https://w1.#*$!.com/servlet/OrdersGateway?cds_mag_code=WMG&#38;cds_page_id=3158&#38;cds_response_key=ILDN51UD">W</a>

12:46 am on Aug 28, 2008 (gmt 0)

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That's interesting, however it resolves to nothing so it's not really benefiting their sister sites