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Overcoming competition?

How to break that barrier.

         

sierra11b

6:48 pm on Mar 27, 2005 (gmt 0)

10+ Year Member



I'm basically wondering how to overcome cutthroat competition when asking for links. You see, I have asked a handful of people with PR1 to exchange links. Figured I'd start low and work my way up by revamping my links down the road once i'm more establised. I Named my links page "partners" and tried to make it as welcoming as possible with link already present etc.

Problem is, not one person has gotten back to me and I've practically tapped out my target area in that PR. That target being those within the same regional business I am.

-My question is how important is it to gain links from similar industries when there's few to be found and their webmasters won't budge? If i'm selling California Widgets is it okay to get links from Illinois Widgets and National Widgets?

-Is it okay to link with similar industries that provide services for what i'm selling?

How far out of the industry circle can you go? I see some competition linking to places that aren't even close to the industry.

Thanks in advance,

Eric

Crush

7:35 pm on Mar 27, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



sierra11b. I get links from all ove the show. I would not worry about it. Just get good anchor text in the link to your site.

GuitarZan

11:51 pm on Mar 27, 2005 (gmt 0)

10+ Year Member



Hey,

Like Crush said, you can go pretty far out in the circle. Go for related and semi related first though if possible.

C.K.

graywolf

11:57 pm on Mar 27, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Problem is, not one person has gotten back to me and I've practically tapped out my target area in that PR.

and

If i'm selling California Widgets is it okay to get links from Illinois Widgets and National Widgets?

Why not try California Rasins, California Wines, or California Real Estate?

While it's great to get links from people who don't normally trade, sometimes you need to get links from other people who are actively trading links. Checking who your competitor gets links from is good place to start as well.

neuron

8:40 am on Mar 28, 2005 (gmt 0)

10+ Year Member



how important is it to gain links from similar industries when there's few to be found and their webmasters won't budge?

It's not important. That doesn't mean you shouldn't try to get links from within your region/business area, but once you've tried that, move on.

Themed linking is a beautiful theory, in theory, but in practical application it leaves much to be desired in many business areas. Once you have aquired all the links from on-topic sites that you can, you need to broaden your sweep.

As Crush said:

Just get good anchor text in the link to your site.
This is what matters most, and feel free to get them from wherever you can. Every link will help at least a little, and a whole lot of links will help a whole lot worth.

GuitarZan

6:16 pm on Mar 28, 2005 (gmt 0)

10+ Year Member



Hey,

You guys don't think that google is going to start looking unfavorably on unrelated link exchanges?

Thoughts?

C.K.

Crush

6:26 pm on Mar 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



Hey,
You guys don't think that google is going to start looking unfavorably on unrelated link exchanges?

Thoughts?

C.K.

No, not really. Although I did see a guy the other day with 10% of the links I have on the first page and above me. All his links seemed on topic. Made me think for a second. Lots of links from anywhere still works.

incrediBILL

6:34 pm on Mar 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Why not try California Rasins, California Wines, or California Real Estate?

That's just silly, it's unrelated and won't help you as far as becoming an authoritative site on Widgets but perhaps you'll rank well in wines :)

If you want to get serious ranking on a topic of California Widgets you should at least be linking to similar Widget sites at a minimum, or get into directories about Widgets.

You may not be getting a reply if your link request looks spammy.

I get hundreds of requests a month and reply to none of them, especially if they are off topic.

It's also possible the person you're sending the link request to has nothing to do with the web site, doesn't know if it's good or bad, and is passing it off to a webmaster. Patience may be in order, or a follow up email after a period of time.

graywolf

10:57 pm on Mar 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



That's just silly, it's unrelated and won't help you as far as becoming an authoritative site on Widgets but perhaps you'll rank well in wines :)

If you want to get serious ranking on a topic of California Widgets you should at least be linking to similar Widget sites at a minimum, or get into directories about Widgets.

Why would Califonia anything be off topic for California widgets? If it's a keyword and not a descriptor (ie cheap, free, discount) why wouldn't it be valid? If you had a page about California and then a series of local links that would be seem to be on target for both human and algo.

incrediBILL

11:06 pm on Mar 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Why would Califonia anything be off topic for California widgets?

If I understand the way page rank works, it needs to be sites about a similar topic to help make your site authoritative and this rank higher.

It I sell WIDGETS, and they aren't related to wine, how in the heck would 100 sites about wine help me in my keyword? Maybe I'm wrong, maybe the California keyword would help, but if it's not a more related topic I think it would get tossed because a site about WINE is about WINE and a site about WIDGETS is about WIDGETS no matter what state they are in.

If I'm wrong, please show me where this strategy has worked as I'm willing to learn :)

martinibuster

11:13 pm on Mar 28, 2005 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



>>>>It I sell WIDGETS, and they aren't related to wine

No, no, no. Back up a second. He's saying that if he has a product that is a CALIFORNIA widget, then there are two components of relevancy, 1: localization (California) 2: Widgets

To satisfy the local component he has to obtain inbound links from anything else that is localized, i.e. has a meaningful connection to the state of California.

btw, California makes more than wine. They produce as much or more of most things than any other state in the union (and more than many countries): almonds, dairy, beef, vegetables, and fruits.

graywolf

11:44 pm on Mar 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



California makes more than wine. They produce as much or more of most things than any other state in the union

They also produce people who do a much better job at explaining my point than I do ;-)

incrediBILL

11:54 pm on Mar 28, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



Thanks martinibuster, I think I get it now.

I live in California so I'm aware of what we make, including some killer martinis! :)

sugarrae

12:33 am on Mar 29, 2005 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



>>>>My question is how important is it to gain links from similar industries when there's few to be found and their webmasters won't budge?

Links are do or die. Have them, you rank. Don't have them, you sink. It really does boil down to that for the most part.

Can't get people to give you links? Buy them. From the tons of paid directories and maybe even by buying text advertisements in moderation.

>>>>Is it okay to link with similar industries that provide services for what i'm selling?

For the moment, off topic links still work, though I believe they aren't valued as high. Actually, I believe its more the authority of the page that is linking to you then the topic per se. i.e. with better links, you can "do more" with less.

neuron

5:23 pm on Mar 29, 2005 (gmt 0)

10+ Year Member



You guys don't think that google is going to start looking unfavorably on unrelated link exchanges?

Less favorably perhaps, but that does not connote negativity.

It's like shooting deer. A 10-pointer is like scoring 100% on the final exam (for some of us backwoods types, who never made 100% on the final exam) and it sure looks good on the wall next to all those squirrel tails and arrowheads, but if you shoot five 2-pointers you still get 10 points on the wall. (a buried analogy here is that a 10-pointer is not 5 times as big as a 2-pointer, and five 2-pointers can feed a lot more people than a 10-pointer)

A link from a dead-on-topic high-PR site to one of your pages can catapult your site to the top of the SERPs, but lots of lesser links can do the same thing.

get links from every website and then just let google sort it out. usually, it's the most heads on the wall that wins.

GuitarZan

6:02 pm on Mar 29, 2005 (gmt 0)

10+ Year Member



Hey,

usually, it's the most heads on the wall that wins.

Lol, ok thanks for the explanation.

All the Best,

C.K.

sierra11b

5:15 pm on Mar 31, 2005 (gmt 0)

10+ Year Member



Here's the reason I ask.

I want to advertise in a popular car forum. A forum where most of the forumites are within my area of business.

The only problem is that this forum has absolutely NOTHING to do with my business. I know this is a good avenue though because I have already tapped into a small portion of the group for sales that I somewhat know.

You basically pay X amount of dollars to have admin show a banner and maybe even give me a sub-forum.

I hoping that if i'm seen enough I stick into people's heads for my area when the time is right for them to purchase etc. If anything, maybe a few will surf my site, gain some knowledge and hit on my adsense banners.

What do you guys think?

Maybe tackle this one thing for potential and keep everything else within the same category?