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Cross Linking Penalties

How long does it take to come back?

         

Rollo

6:10 am on Nov 9, 2004 (gmt 0)

10+ Year Member



I was wondering if anyone had an idea as to how long it takes to come back from a bad cross linking shceme? Is it possible to be penalized if your cross links resided on the same server, but came from different IPs (in this case different class C)?

Crush

11:42 am on Nov 9, 2004 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



For us...nearly a year and still down. Just move on and do not hold your breath

submitx

11:49 am on Nov 9, 2004 (gmt 0)

10+ Year Member



Yes it would take about a year. What you wanna do is remove all your cross links and email Google and beg them to put you back and that you cleaned up the mess. If you are lucky it might take a few months to get back in.

walkman

11:59 am on Nov 9, 2004 (gmt 0)



what's the penalty for cros linking and how many domains are we talking?

Rollo

3:23 pm on Nov 9, 2004 (gmt 0)

10+ Year Member



Well, I'm not entirely certian that this was do to cross linking as the drop corrisponded to two other events. One was the 23rd of Sept. Google udate, and the second was that these pages (about 100) got PR at the exact same time as the update (the 23rd of Sept.)..and the drop. Still, this is the only explaination as all other Google guidelines are being strictly followed.

The site had about 10 sites linking to it and some had several links going to different pages.

The traget site was on a different IP in the C class though, as in...

11.22.333.444 v. 11.22.334.555

The site hasn't been banned, just dropped. For example, a page that was always top five and sometimes #1 is now #86.

I'm just not sure...

Just move on and do not hold your breath

This is not a really possibility as the website isn't a throw away affiliate site, but an established business so I'm going to have to stick it out.

submitx

8:36 pm on Nov 10, 2004 (gmt 0)

10+ Year Member



The main 2 reasons Google will manually remove sites:
1) Cross linkining network of sites
2) Redirection

So most likely your cross linking got you in trouble.

manwah

12:30 am on Nov 11, 2004 (gmt 0)

10+ Year Member



What do you mean by cross-linking here? Just mean link all of your site together? So, if Yahoo links their regional sites together with main site, and each regional sites link with other regional sites, they will be removed by Google?

buckworks

1:06 am on Nov 11, 2004 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



It sounds to me like the algo shifted and you're simply a bit weak in whatever factors the algo is favouring now. Your ranking change is likely not a penalty, but just part of the ups and downs that happen when things are weighted differently. It's painful but not abnormal. There's likely not anything wrong that you have to stop doing; it's more a case of identifying the right things that you need to do more of.

My first suggestion would be to try to broaden your base of links from quality external sources. To have links from ten other sites is not actually that many, especially in a competitive area. Whatever other tweaks you decide to try, you can't go wrong with having more good inbound links.

Rollo

8:36 pm on Nov 13, 2004 (gmt 0)

10+ Year Member



Hey all,

I'm sure the site must have triggered some sort of filter, most likely for cross linking of sites on the same network.

Has Google gotten so strict that you can't even link to your own sites at all? How many incoming/outbound links from a site network is safe?

I have about 50 sites, but have no more than two or three links going to other network sites, but no reciprocals...

A => B => C => A etc...

Yahoo seems to reward this behavoir and the new MSN does't seem to mind either...

buckworks

9:34 pm on Nov 13, 2004 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Hmmm ... I may have been too cheerful in my previous post ... 50 sites ... that IS getting into "clearly artificial" territory.

What links do you have that come from genuinely external sources?

Even if your network contains few or no links that are directly reciprocal, you have to make sure that the total effect isn't just a cluster of sites that's an island unto itself. Regardless of IP blocks or WHOIS info, if that's your overall pattern, Google will yawn and say, "Yeah? So? Get back to us when these sites have some affirmation from the real web." Google is learning not to be so impressed by self-generated networks as it used to be.

(That's still not the same as actually being penalized, though.)

As for your opening question about how long it might take to come back from a bad linking scheme, the answer probably is, "However long it takes you to earn real links."

Rollo

9:58 pm on Nov 13, 2004 (gmt 0)

10+ Year Member



Google is learning not to be so impressed by self-generated networks as it used to be.
Yeah, which is bad news for me considering I spent a year generating a good sized network.

Actually, at present most of the network deals with other subject matter and checking the records only about two links go from other sites to this one... now.

Before I had dozens of links indiscriminately going to the site from various non-related sites. On the other hand there were a lot of independent links as well including a a couple very good one-ways from high PRs. I’m sure the cross-linking did it. The more I investigate, the more I think our linking was excessive and it likely caused a penalty (judging from the relevance of the sites from the, on average, 13 pages that separate our pages now from where they were prior.

I bit the bullet and emailed Google today asking for a manual review. I hope this doesn’t backfire.

[edited by: Rollo at 10:07 pm (utc) on Nov. 13, 2004]

buckworks

10:02 pm on Nov 13, 2004 (gmt 0)

WebmasterWorld Administrator 10+ Year Member Top Contributors Of The Month



Keep us posted on how it goes.

Rollo

10:07 pm on Nov 13, 2004 (gmt 0)

10+ Year Member



I'll do that...

Rollo

2:20 pm on Dec 1, 2004 (gmt 0)

10+ Year Member



Google emailed back. Nice of them to do so, but still I got the form letter (below).

The problem isn't webpage design as our site is optimized exactly like the top 5 in our target keyword paris and could probably serve as a model for Google's guidelines, as well as having a strong PR. At present the pages are ranking behind pages upon pages of sites that have nothing to do with the subject and maybe have an offhand mention of one keywords in the keyword pairs in thier meta description and PR 2 or 3.

I guess I'll have to wait out the next radical algo change and see if things improve (or at least the new MSN in which most the pages are in the top 5 for their keyword in the Beta at present... sort of like they were in Google prior to Sept. 23rd.

<snip>

[edited by: martinibuster at 4:50 pm (utc) on Dec. 1, 2004]
[edit reason] Reproducing Email Communications Violates the TOS. [/edit]

Rollo

9:48 pm on Dec 1, 2004 (gmt 0)

10+ Year Member



I guess I can't paste an email. Opps.

Well, the short of the letter was: "we think you're great, but nothing we can say about your site or anyone elses... thanks!"