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Google+ Pages with 1,000+ followers can now create +Post ads, promote Hangouts on Air and automatic posts
Google today expanded its test of +Post ads, a new type of monetization for its social network that lets brands turn Google+ content into display ads. At the same time, Google is piloting two new features: promoted Hangouts on Air and automatic post promotion.
The new advertising format is now available to all advertisers who meet the following requirements:
They have a Google+ page with at least 1,000 followers. They are using a post that contains content relevant to their audience. They have opted in to shared endorsements for Google+ pages.