joined:Nov 1, 2005
I run a google shopping campaign on my low traffic e-commerce site. I'm trying to track clicks/conversions in Google Ads.
While customers can find us with Google Shopping, most of our sales come from inbound phone calls or email. We do get the occasional online order, but not often.
Something is wonky for sure. For example, yesterday G Ads reports 133 clicks, 159 conversions, but no revenue. In real life, we didn't receive any online orders.
Our last online order was on 8/8, but it didn't come from an ad, it was a repeat customer.
Our most recent NEW customer online order occurred on 7/29. If I change the dates in G Ads to show only that date, the results are 0 clicks, 0 conversions. This also could have come from Bing Shopping, but no conversions are shown on Bing either.
In G Analytics, conversions and sales are shown accurately. However I can't tell if the sales come from G Ads, Bing Ads, organic, or customers directly typing in my URL.