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We were doing well on the Shopping free clicks and then also added a shopping adwords campaign which also did very well and was excellent converter at a low CPA.
Since last few weeks whole thing has gone to pot. Had to restart the whole thing linking Merchant Center to Adwords (again - but this time from GMC to AdW).
Got 5 campaigns running now and 1 gets a few clicks while the others don't even hit impressions. Asked Google what was wrong and they said up the bids to £1.50 - £2.00 per click. About a 7 fold increase! These kids think it grows on trees.