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Do you guys really have decent success with this? Are we talking a sale or two a month, or several a day? I'm just trying to figure out how much time I should spend here, if any...
Who better to ask then you guys!
It costs nothing (except two or three hours to programm an interface for generating the csv-data and now 10 minutes every two months for uploading the data), so I think this additional turnover was well worth the effort.
What is bothering me: I'm also the cheapest for many of the advertized products, but google refuses to show many of them in the organics. I thought inserting the international product-codes of my brand-suppliers would give me a boost, but it had absolutely zero effect. I cannot tell whether my competitors use faked codes or any such codes at all, or whether google completely failed with their approach to compare prices.
With google-base-links so prominent in the organics in my niche for quite some time now, I think this project has a high priority at the plex. I am very, very sceptical with respect to price comparisons all in all: If those machines have complete data one day, only the cheapest will remain. That'd be the beginning of the end of small e-shops. This is exactly the reason why I skipped a similar amazon-account after four weeks: I had the suspicion they were just looking for idiots to test the longtail for them and later list the top-sellers themselves.
Google has no storage of their own, no fulfillment.
Yet...
It costs nothing (except two or three hours to programm an interface for generating the csv-data and now 10 minutes every two months for uploading the data), so I think this additional turnover was well worth the effort.
Did you ever switch back and forth between csv and xml? On one shop, we've seen heavy changes in ranking when (with the exact same data) switching from xml to csv.
I cannot tell whether my competitors use faked codes or any such codes at all
try the google base API to see what attributes your competitors set.
Not much time investment for getting your site out there.