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If so, how much?
If not, how come? Shouldn't the reliability of a site be a factor?
are you referring to a Secure Certificate, as in Thawte!
if so, I say NO.
should not make ANY difference.
Shak
There is no boost that I'm aware of.
Think of it this way:
Should a 'shoe sales' site get a boost because it has shoelaces, but an 'apples sales' site doesn't....because it doesn't have shoelaces?
Reliability is still a subjective term within general content. I may be reliable giving shoelace advice, but I know nothing about apples.
Think of the major news sources...are THEY reliable? Your mileage will vary depending on your political leanings.
On the other hand, The Simpsons can always be trusted. :)
If not, how come? Shouldn't the reliability of a site be a factor?
A) No, it shouldn't. How relevant the site's content is to a given search is what's important.
B) What kind of certificate would provide a credible and reliable measure of the "reliability of a site?"
I do agree that relevant content is much more important then a certificate,
however reliability should not be disregarded.
From day 1, ranking [in a SEO perpective] hasn't been about how relevant the
content is, it's about how relevant you can make your site appear to SEs.
I think if one would spend money to get their site certified, they
may think twice before spamming the SEs. SEs can use this info.
But dats onlee wat i tink!
I think if one would spend money to get their site certified, they
may think twice before spamming the SEs.
I really don't see the connection. All the digital certificate "certifies" is that data being transmitted on certain pages is transferred securely, and that some confirmation has been attained as to the ownership of the site. Nothing about that equates to the value of the site to a search engine user, and nothing about it means the site operators won't spam search engines.
2 things come to mind:
1, How would YOU rate the 10000s of sites using "shared certificates" provided by their host.
2, Getting a Thawte certficate is just "slightly" harder than registering a domain name.
Shak
2nd)-
A cert would confirm the owership of the site. These certs start at 199$ per year
and are only valid for the domain the is given at the time of registration.
The goal is to prevent people from spamming there site. And if a site has a cert,
they may not want to spam there site and get blacklisted. If this would happen
they cannot just easily register another domain due to the fact the cert would only
be valid for the intial domain.
So, I figure, all else being equal, A site that has a cert should be ranked higher
since the chances of them spammimg are less. Also, they have taken the time to
re-assure the user of security and ownership.
