unwanted visitors?

should all site visits that come via google be welcomed?

[michael heraghty]

Now that Google has cracked down on porn sites etc., I've started to get more and more visits from users who are clearly looking for adult or hacker material.

I have a lot of content on my site. It certainly isn't an adult site, but every now and then I use words, sometimes in titles, that happen to be popular in adult searches (for example, I once wrote an article about censorship, which is proving popular for all the wrong reasons!).

I have recently, quite unexpectedly, got a #1 listing for a popular two-word combo that is clearly attracting hackers. My visits have gone up about 25%, at least partly because of this, but I can't help feeling I would be better off without these visitors.

While I'm always interested in raising my PR etc., I don't mull over every single word in every single article I write, wondering what its effect on my Google listings will be. But maybe I should start doing just that!

How do others feel about this? Should all visits to a site be welcomed, or is it more ethical to remove/re-word the content?

[Sinner_G]

My first advice would be to leave it so and to put a banner on that page (billed by impression of course). :)

Seriously, I don't think anyone can expect you to change the content of your site if it is not violating any laws. Now for the ethical point of view, do those hackers and/or adult material seekers find what they want on your site? Guess not, so they'll just leave immediately or might find something else on your site that is of interest to them. In the second case, you are in fact doing a good deed as you lead them away from their "evil" intentions :). In any case, as long as it is not a problem in terms of bandwidth, I don't really see where you have a problem.

[mbennie]

Isn't that a little like publishing a magazine, distributing it through news stands, and then trying to regulate who buys it?

If you don't have what they're looking for, they'll leave. No need to give them the boot.

[dillonstars]

My first advice would be to leave it so and to put a banner on that page

quote right, I have used adsense to balance the cost on unwanted traffic and the visitors i do want generally buy and those who I don't want pay me to leave... best of both worlds.

with adsense I can context match the ads to each page so i dont have to worry about finding suitable banners every time I have a freak traffic page (and also i get relevent ads up straight away without having to wait for the stats to alert me to the problem).

[michael heraghty]

Thanks guys. I think the tip of using AdSense makes a lot of "Sense" ;)

[TeofenGL]

if you -really- don't want them, you can just put a bit of scripting that pores over the referrer for particular phrases, etc, and redirect to a fake 404... though then they still have g cache.