Forum Moderators: open
I've been using Overture's keyword suggestion tool as a reference for counting the number of searches for a given term or phrase. Unfortunately, this tool combines the results for the plural versions of a keyword as well as the split word version.
However, using either of these variations in a Google search will return an entirely different set of results. Example: "Widget" versus "Widgets" or "Widget gadget" versus "widgetgadget"
The Overture tool also combines plural gender terms.
Example:
"man widget" "mens widget" "men's widget"
Again, using such variations in Google or other search engines will return unique results for each variation.
Is there a resource tool other than Overture's keyword suggestion tool that will differentiate the number of searches for a given term without pooling the variations?
In a related note, will use of each of these terms be viewed as different or the same and treated as keyword spamming by Google.
Page Title Example:
"Widgetgadget- Used Widget Gadgets and the New Widgetgadget"
With a description of:
"Widgetgadgets from Acme Supply, an exclusive manufacturer of the Widget Gadget. Several styles of Men's Widgetgadgets plus a popular Women's Widget Gadget. Choose a Woman Widgetgadget for Mom or several Man Widget Gadgets for Dad."
The term "widget" is used three times but are the other variations counted as well?
Thanks, Cheapskate
Nevertheless, whilst others may consider it to be spam, I consider the use of a small keyword list (in plain sight at the bottom of the page) to be legitimate to try to catch unexpected search terms by users. Whilst I don't worry about singulars and plurals, I do consider variations in spelling and I also use two-word combinations (sometimes three-word).
In the example you give, I think you will find WidgetGadget will be counted separately to Widget and Gadget. However, users that search for "WidgetGadget" will often be prompted to search for "Widget Gadget" which suggests that something more complex may be going on. "Widget" and "Widgets" seem to be considered (virtually) identical.
Anti-spam algos are constantly reviewed. If you can get to top without spam, do so. If you can't because others placed above you are spamming, report them. If you try to leap-frog other (clean) sites by using spam techniques, you can't complain if Google (and/or other search engines) give you a slap, or worse.
When you talk about the "Description" I presume you mean the Description META tag. You should be aware that most search engines have been moving away from the use of META tags for some time so attempting to spam with them is likely to be a waste of time. Therefore, just place a clear and concise description of the page here and hope that users that see it will be attracted to your site.
Regards,
Kaled.