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1. Updated in the past 3 months
2. Updated in the past 6 months (except past 3 mo)
3. Updated in the past year (except past 6 mo)
4. Updated in the anytime (except past year)
You may reveal all these categories in the G's Advanced Search in the line started with "Date ..."
B. Many surfers use the Advanced Search with the setting "Return web pages updated in the past 3 months". So, this group of Google users will never see sites that are older than 3 months.
C. Thus, if you update your site every 3 months, the Google will never drop it from SER for the reason of old content. Otherwise, sometimes it'll be dropped in spite of your PR9 and fine art of SEO.
D. Now, the question is whether it’s really necessary (for the sake of SERP only) to update site every week or even every day?
What if you just change a word or two? ;)
If you add a space in the end of your page, or even merely re-upload it to the server without any modification, then the page will have new attribute “Date of Modification”, which will be returned to the Google together with your page content and other stuff. However, this trick is not good. Much better is actually to change about 5% of your text.
Don't know if this still works - I haven't used the feature in months - and am curious as to how many actually do.
A. The Google subdivides all indexed sites into several categories:
1. Updated in the past 3 months
2. Updated in the past 6 months (except past 3 mo)
3. Updated in the past year (except past 6 mo)
4. Updated in the anytime (except past year)
You may reveal all these categories in the G's Advanced Search in the line started with "Date ..."
B. Many surfers use the Advanced Search with the setting "Return web pages updated in the past 3 months". So, this group of Google users will never see sites that are older than 3 months.
This makes sense...folks are looking for fresh, relevant content on a regular basis and this is definitely a foundation brick in Google's algo (I'm still trying to figure out what that little attic window is for?)
C. Thus, if you update your site every 3 months, the Google will never drop it from SER for the reason of old content. Otherwise, sometimes it'll be dropped in spite of your PR9 and fine art of SEO.
It's really quite simple....Google provides this advanced search service to its "user base" so that they can find "fresh ""REAL"" content" not "a space entered, removed, page saved and uploaded to directory"....I believe Google is attempting to serve up useful "fresh" content, not date stamp change tricks....
D. Now, the question is whether it’s really necessary (for the sake of SERP only) to update site every week or even every day?
If you have an establish site that is seeing freshbot regularly then the answer is "absolutely" deliver some "real" changes to your pages that are in the SERPs and you will stay in the game....because you can bet that if all the competitors around your listing are doing this, and you aren't, good bye useful SERPs listing...always build for the benefit of the end user, first, and then consider the algo's needs...
Actually your technology is still working!
Edit your query from "as_qdr=m3" to "as_qdr=m1" to see pages only last month.
Unfortunately, I cannot guess right query for last weeks or days, if that is possible at all?
You can see those sites using Regular Goo search. However, if somebody uses Advanced Search with the Date setting other than Anytime, then all those sites will be dropped.
Thanks for your helpful comments and answer.
If that's remotely accurate, I suspect that when joe or jane surfer type 'blue widgets' into the base search window, whether that window is serviced through google or otherwise, if anything useful is in the first 10-20 returns, joe or jane is happy, done and rapidly heading off to play a game, pet the kitty or jumping into an im window with a buddy.
You are absolutely right about 'joe or jane surfers'…
If I’m not mistaken, many people here eager to bring those Joes or Janes to their sites…
Now, there is a big question about SEO…,
and there is a little question (in this thread) whether it’s really necessary (for the sake of SERP only) to update site every week or even every day?…
That is necessary for being included in those first 10-20 returns…
That is necessary for bringing those Joes or Janes to our sites…
That is necessary for…
Thanks
Too bad its not Google default. ;)
Nice feature, never tried it before, thanks.
If your competitive search term costs 2 cents per click (paid to Overture)
and is displayed as Sponsored Link by other Search Engines,
and nobody wants to pay 5 cents to beat you out…
…maybe that means your search term isn’t very competitive?
[edited by: Alcogooglic at 3:28 am (utc) on April 27, 2003]
This way freshbot stays busy on your site.
Too bad its not Google default. ;)
Nice feature
PFOnline, I'm 100% agreed...
If your opinion is shared by everyone, maybe the Google could put it as default and make older sites available via the link If you like, you can repeat the search with the omitted results included, which at present is located after the last search result returned…
But from Google's and a "good search results standpoint", it's probably better that Google's default isn't set this way...
If your going on relevancy, just because a site hasn't been updated in years doesn't mean it couldn't be exactly what the searcher was looking for. :)
And webmasters would probably just make minor changes to there site, like discussed earlier, just to stay in the results.
When cave man (who hasn’t access to the Internet) was looking for information, he usually used one of the two main sources:
1. Brockhaus and Efron Encyclopedia,
2. Newspaper
So, the question is which version of the Google could be more relevant:
1. Google in the form of Brockhaus and Efron Encyclopedia or
2. Google in the form of Newspaper or
3. Google in the form of Brockhaus and Efron Encyclopedia with the fresh update on the TOP
As for minor changes to there site, just to stay in the results… I think Google is smart enough to filter them
However, this trick is not good. Much better is actually to change about 5% of your text.
Alcogooglic, Welcome to WebmasterWorld!
The keyword in that sentence is trick. Anytime that word is associated with search engine marketing, there are associated risks.
How many of you use date and time stamps?
This page last updated: 2003-04-26T21:10:00-0700
There are a lot of tools out there that make it relatively easy to do this. Wouldn't Google try and account for that?
1. Update your site at least every 3 months
and
2. You will never be dropped from Google for reason of old content.
Has any clear evidence been presented re this, or are we making some leaps in faith inbetween based just on the fact that Google DOES know when changes are made? Im sure Google does use this info - but we do not know when.how - maybe indeciding freshbot visits, certainly in providing the capability to search based on last updated time, and it makes sense to make it count in the algo in some way too. But are we not making an assumption here?
(sorry if i missed it - just direct me to the relevant post)
Go to Google advanced search and change the "Date: anytime" to 3 months and do a search and look at the difference. :)
One more question. How many people would actually use that functionality. I maybe remember using it once in 3 years, and i search a lot! As a percentage of queries, I would guess this use would be infinitesimal and just not significant at all. Is there any other ways that Google may use this info apart from in advanced search?
Content is still king, imho. ;)
SEO is the art of getting your page ranked higher against competitive listings than the actual content and visitor-utility deserves.
That has been the motivation of SEO ever since the first search engines
If it was all as you say, 95% of the visitors to www would not be here...
<tongue in cheek>
However, I'll also agree that web sites shouldn't exsist strictly for the organization's benefit but for the benefit of that site's visitors.
Call me a good guy or whatever but...
CONTENT IS KING.
I'd guess more web pages have become more focused on their themes because of the need to please G than would otherwise have been the case .. there's a cleanup that happens, and that increased clarity I think brings a benefit to the users
content was always king, but G made it valuable to craft the whole content and context, holistically
about changing content - I don't think perfect content needs to be refreshed - there's a top to every pyramid, and those sites that haven't changed in years are at the top, google seems to agree (on good days ;)
speaking as a user also, may those pages never change, as long as they remain useful may they long remain perfectly in place, so we all can run those lovely Google searches that show us *the* definitive answer at pr1, time and time again
ross
e.g.
If I am searching for how to service my 1995 Ford Fiesta, a page from 1999 could be Ideal
But if I was searching for how to SEO for google, a page from 1999 would not be relevant.
