When a web user visits my site and requests info from a widget provider, the confirmation page is the same, regardless of which provider the info was requested from.
My question / problem is this. In order to track conversions for both accounts, it seems like I would have to place two conversion scripts on my confirmation page, one from account #1 and the other from account #2. However, I worry that this may somehow introduce erroneous conversion data.
Does anyone know whether putting two conversion scripts from separate adwords accounts on the same conversion page would mess things up or whether the conversions for each account would continue to track properly?
You can run multiple instances of the conversion tracking code on your conversion pages. The tracking code is cookie based and tied back to the last AdWords ad that was clicked, so all conversion statistics will be tied back to the account that triggered the actual click.
AWA2
Just to toss out a scenario to make sure this is being interpreted correctly...
Assuming both accounts are linked.
If someone clicks on an ad from account 1.
Then, clicks on an ad from account 2.
Then, converts on a page which has conversation codes from both account 1 and account 2.
Will account 2 see a conversion yet account 1 see a transaction?
Will both conversion confirmation images be seen at the same time?
Will only account 2 see any stats at all?
Guess when we talk about linked accounts, the main purpose use to be from an ad display standpoint, and I didn't know if it tied other stats together as well.
thx.
When two accounts are linked, they will act as one account in almost every respect other than conversion tracking and Analytics data.
All conversion tracking data is account specific because we always overwrite any existing AdWords cookies any time you click on an AdWords ad. If someone clicks on an ad for Account A, goes back to Google.com and does a new search and then clicks on the ad for Account B, the B cookie overwrites the A cookie. If the user then converts, all conversion data will be associated with account B, and account A just sees that 'non-converting' click.
Having conversion code for both accounts on the same site will have no negative impact on data collection or user experience.
AWA2
Now the next question...
If you have a linked adwords account, can you have both of them feed data to the same analytics account?
They had me travelling last week, running around the country in a van solving mysteries with 3 crazy friends and our dog.
That sounds like a story you need to tell me next time I'm at the plex :)
Now the next question...
Heheh. AWA2 will soon learn why eWhisper is legendary for '...the next question'. (That's why we like you around here, eWhisper. ;) )
AWA
It is not possible to do without intervention from the Analytics team. You can do some Urchin-like work with manually tagging your destination URLs to track incoming traffic on your own, but you would only get the cost data from the AdWords account actually linked to the Analytics account. I think the Analytics team can do the linking, but it's not commonly done, and even then you'd need to do a few clever filters to be able to separate your cost data per account.
AWA2
