welcome to WW.
i have a couple of suggestions:
1) day parting (i know this is in the pipeline for G)
2) weather parting (get some sort of weather feed tied in so ads can be shown dependant on what your local/national, temp/cloud cover etc)
here are a few links to other posts about adwords features people would like to see.
[webmasterworld.com...]
[webmasterworld.com...]
[webmasterworld.com...]
[webmasterworld.com...]
hope it helps
briggidere
I wouldn't use it, but some people want to use Adsense revenue to pay for their Adwords advertising.
Ability to see and/or block sites that your ads show up on. Like blocking certain keywords with Adsense.
Can you actually show which keywords are inactive due to search volume impressions being 'too low' according to Google. I have 100's of terms that sometimes trigger ads, but most of the time do not.
We used to have this, but it's been a while.