I would like to start to add some keywords and match types other than exact match to my campaign to try to increase my reach and experiment with the results.
However, with all the recent posts about people suddenly having their min cpc raised or keywords made inactive I'm scared to make any changes to my account for fear I'll get caught up in all these changes.
My question is, will changes to my campaign get me caught up in whatever filter is changing all of these people's accounts? I run a straight e-commerce site, meaning I sell directly to the person who clicks, no affiliate links.