Adwords Modified Terms and Conditions

[hannamyluv]

I didn't see that anyone had posted this yet, so I am. There is an alert when you log in the the T&C has been modified with an explination of what was modified. If this is a dupe and I have just not been paying attention, I appologize.

This is the part that got me:

We've also added some language to anticipate Google's retrieval of advertiser landing pages. To further improve program quality, our system will soon visit and evaluate all landing pages specified in AdWords ads.

Umm... I kind of thought that was already happening. I thought landing page was already part of the quality score?

[Atomic]

When you consider how you sometimes have to bid $3.00 for your own company name how could they already be using a Quality Score?

My guess is that what's happened is about indexing.

[Israel]

Don't look that way Atomic,

Note: Your site's inclusion or ranking in the Google search index won't be affected (positively or negatively) by AdWords system visits.

Confusing because all along I thought I was paying so much because Google didn't give me much "ad quality score". So I made sure to follow every SEO principle and still no change.

Now what will happen?

Far too many surprises and contradictions in Adwords of late!

Israel

[Atomic]

You misunderstand what I meant. Probably because I wasn't clear enough. My comment was in regard to the issues with pages disappearing from the index after the Big Daddy update. The increase in bid amounts came at so close to the same time that coincidence should be given less weight than it should under other circumstances. Not only that but pages left in the index have less bid amounts than those that are now "gone" from the index. Seems pretty simple to me. How relevant could your bids be when your landing page has been removed from Google? Not only that but those few landing pages that are left have smaller bid amounts. I am NOT saying that using AdWords effects whether or not your pages are indexed. I am saying that indexed pages have keywords on them that relate to your bids and may help keep them lower. Maybe not but I run a lot of Adwords campaigns for a lot of websites and the pattern has been consistent.