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Review charts beneficial in adwords?

         

barney

7:03 am on May 22, 2006 (gmt 0)

10+ Year Member



I notice in a lot of categories, review charts tend to dominate the industry. That is, review charts tend to have a higher rank in Google, but yet produce a lower cost per click because more people tend to click on them thereby increasing their ctr rate. In a sense isn't this a disadvantage for regular advertisers who don’t use a review chart to promote their product or services?

barney

11:12 pm on May 24, 2006 (gmt 0)

10+ Year Member



Any comments on this anyone?