Keyword display suggestion

Add color to reflect ROI

[xor0]

Something that would make campaign tuning easier:

Add a user definable threshold of profitability for each ad group (cost/conversion). Then keywords (+their stats) with low cost/conversion are dark green. Marginally profitable kws are light green. Kws making a loss are light red, heavy loss kws are dark red.

This change would give an instant visual representation of performance and reduce time spent (and eye strain).

[AdWordsAdvisor]

An interesting suggestion, xor0, which I'll pass along to the right folks later in the week.

AWA