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Double Ads continue to show

         

wired in asia

9:55 am on Apr 24, 2006 (gmt 0)

10+ Year Member



Since Friday double ads show under <specifics removed>

All these ads point to a well known affiliate travel program. As google is slow to approve (or delete) these ads they are now preventing top performing ads to show on the left (top 2 spots).

This slow response costs loads of advertisers loss in traffic and sales. As a top paying advertiser I simply expect top notch service from google. It is that simple.

It cannot be the advertisers responsibility to point out malicious ad campaigns. Is google addressing this? The same happened In January this year, obviously no fixes have been put in place since then.

[edited by: eWhisper at 12:12 pm (utc) on April 24, 2006]
[edit reason] Please don't post specifics. [/edit]

jimberan

10:01 am on Apr 24, 2006 (gmt 0)

10+ Year Member



I will be more descrete this time as I dont want the thread to be deleted.

The ads are there and since about an hour they have increased. Have called the lovely people that represent google and it seemed to be news to them. They didnt have any idea what I meant when i was talking about the january / februaru incident and I had to explain all from the start again. I did get a lovely unique reply which was: We will look into it. I am now awaiting my non standard reply email that has non duplicated content ( Google hates that) back as per usual.

pmkpmk

10:07 am on Apr 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



What is it you call "double ads"?

jimberan

10:40 am on Apr 24, 2006 (gmt 0)

10+ Year Member



I believe he means one advertiser showing multiple ads under the same keywords. In this case the advertiser has upto 5 ads showing for certain search results

humblebeginnings

10:44 am on Apr 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



He means that if you search for [city] hotels in Google, ads of the same advertiser show up all the time. Sometimes >5 out of 10 are connected to the same company. Since we all know only one ad of the same advertiser should be displayed in a search query, we have no clue as to what is going on. It could be double serving (one advertiser with multiple Adwords account) in a way that is very much prohibited by Google. Anyone have an other explanation?

wired in asia

11:30 am on Apr 24, 2006 (gmt 0)

10+ Year Member



The term 'double ad' is actually not 100% accurate as this guy is showing/advertising multiple domains, all pointing/forwarding to the same travel site (which runs an affiliate program).

I suspect that he is using stolen credit card info to finance this, after all he is bidding for most (world wide) travel destinations (destination+hotels). He is always bidding top rank.

The owner of the domain is registered under a Turkish address. Not easy to track though, as he uses loads of domains, for most the WHOis info is cloaked.

I suspect stolen credit cards are used to pay google (nice number of disputes are heading googles way), booker then books hotel rooms with affiliate. Turkish guy gets the affiliate commission (probably send by cheque). Risky but workable.

Point is that this guy costs advertisers loss of exposure and revenue. He also exposes the google system as highly vulnerable as obviously they can't do much about this.

humblebeginnings

12:52 pm on Apr 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



This is all a lot of speculation.
I think the folks at Mountain View are about to get out of bed. Let's see what happens today. In the meanwhile we can report him cause I can't imagine how this would be OK with Google...

jimberan

1:47 pm on Apr 24, 2006 (gmt 0)

10+ Year Member



Been going on since January. Called my rep early today and now its nearly end of business hours and the ads are still up. Fast acting guys!

wired in asia

1:57 pm on Apr 24, 2006 (gmt 0)

10+ Year Member



Yes humblebeginnings, it's all speculation. However if I would be in the position to point out the URL's, you would certainly agree that something very fishy is going on.

This is an exact repeat of what happened in January this year. Same guy posted loads of domains, oddly enough all similar in name and forwarded the traffic to two main travel affiliate programs.

Question is, why would he do this? He apparently runs an affiliate program, hence the direct forwarding. At commissions of 5% and monies paid out after the service has been rendered (i.e. client checked out), I don't think that would pay for google ads (most ads rank top 1-3 under some of the travel worlds busiest keyword combinations).

But regardless the 'how', what surfaces here is the inability of google to avoid this (now) repeat scenario. And one can't blame them for not spotting this. After all each ad is posted under a new domain, and probably paid for with a different credit card.

toddb

4:26 pm on Apr 24, 2006 (gmt 0)

WebmasterWorld Senior Member 10+ Year Member



The method of operation is very similar. It is either the same person which seems very likely or a copy cat. Either way why would google not put measures in place to keep that from happening?

jimberan

10:39 pm on Apr 24, 2006 (gmt 0)

10+ Year Member



Its Tuesday morning now and ads are still there. I called once more yesterday to ask why they were still showing as its really hurting business. They told me information of my previous call from early that morning in was forwarded to the appropiate department. Couldnt say if it was UK or USA as what when I could expect some result.
I read here on the forum that some members post new ads and these ads wont show up for hours or days before finally being reviewed. Why the heck isnt this happening with the Turk?

jimberan

12:45 am on Apr 25, 2006 (gmt 0)

10+ Year Member



AWA, i see that you have been posting on a number of threads in the adwords section. Can you please do so here as well. I would much appreciate some form of feedback or update from your side. We await your post in this thread.