This can be accomplished in many ways including lowering your bid, getting great CTR, finding lower cost keywords, etc.
Freq---
I have received notice that my AdWords have been reaching its daily budget for the past few days. Google suggests that I increase my daily budget. I am already paying an arm and leg for this service. Is there anyway to increase my clicks without having to increase my daily budget? Please help!
I've never really understood this. Is your cmapaign not making a positive ROI? If it is, why on earth would you NOT increase your daily budget? As long as a campaign is profitable, limiting the number of clicks makes no sense.
Is there anyway to increase my clicks without having to increase my daily budget?
One thing worth considering is to increase the quality or value of the clicks you receive, by getting rid of keywords that aren't providing you with excellent results.
Getting rid of dead-wood keywords will allow your more important keywords to get more clicks within a given budget.
And I have to agree with Frequent, who is right on target. Creating exceptionally well targeted Ad Groups will most often allow you to pay less per click, while also getting more targeted customers in the bargain.
AWA
We reduced one of our client's Adwords monthly by 60%, and increase theire sales 3 fold by applying these rules.
If I told you the amount I was spending on AdWords alone, you would understand. I'm not trying to "limit clicks" I'm trying to increase clicks without increasing my costs. My clicks are up more than double from last year but as a result, my costs are up double as well. I am not willing to pay thousands of dollars for increase clicks when I can pay what I am paying now and have growing results.
My mistake...you're looking to increase your CTR.
In addition to the advice above, I recommend you continuously run a split-tested ad in each individual ad group, each time trying to beat your "control" ad. Change one thing at a time (a little thing like capitlizing the first letters of our domain name increased CTR by almost 2%) and keep trying to beat the "control" each time you do, move the better performing ad into the control slot, and try to "beat" it. After awhile, you'll have a group of ads with very strong CTR, which should accomplish your goal of increasing clicks while still keeping (and in most cases, lowering) your ad spend.
If traffic doubles and sales double and profit doubles, then would it not make sense to buy as many clicks at that price as possible?
If ya want to keep the same budget and maximize the amount of traffic received, then as was already mentioned, start lowering bids.
