Help with Adwords - Confused Beginner

[max99]

Hi

Basically i got my site up and running and all the content is good etc.
I've started a google adwords campaign, but it seems that im getting few clicks and the clicks i do get are for the more expensive less relevant keywords.
I just need some general help for setting Daily Limit, CPC and keywords.
If you could help i would really appreciate it, I dnt want to discuss the keywords etc on the forum, so if you wouldn't mind emailing me [e-mail] or adding me to msn i would be thankful

Thanks in advance
Max

[idolw]

hi Max99,

there are 3 ways to do it:
1. [adwords.google.com...] - read and learn that
2. read forums like this one and ask certain questions - i found out that you can learn nothing if you ask general questions like the starting post in thios thread. Ask about certain things and fellow members will be happy to answer.
3. hire a company that will manage your campaign.

the first two options will consume your time.
the last option requires some money :)

you decide what you need.
cheers,

[max99]

ok for a more direct question

My site is mobile phone contract related.

How much do you think i should have my CPC as , and daily budget, to get a reasonable position.

[deep_alley]

Well there are many factors that you should consider when determining you cpcs and daily budgets. Firstly, how much are you willing to spend, on your campaign and the keywords.
What kind of ad ranks are you looking for. If you want a higher position, you will have to bid higher and increase your quality score (which will take a while since your campaign is new and you don't have history yet).
What kind of keywords you are bidding on is also important. There would be different number of competitors for different words, different words would convert different, so you have to keep in mind the ROI etc.
You can learn more in the adwords learning center - [google.com...]
There is actually quite a lot to this. Like idolw said, it would be difficult if you ask very broad questions.

[eWhisper]

Welcome to WebmasterWorld [webmasterworld.com], max99.

My suggestion would be to first watch the videos referenced above in the AdWords learning center.

Then add search to your WebmasterWorld interface:
[webmasterworld.com...]

Then start reading through the below WebmasterWorld info to flesh out specific questions.

Jumpstart Links for those new to AdWords:
[webmasterworld.com...]

AdWords Library:
[webmasterworld.com...]

More Links Posts:
[webmasterworld.com...]

[max99]

cheers m8, hopefully with these links i can get my site example.com generating some income

[edited by: eWhisper at 12:39 am (utc) on Jan. 15, 2006]
[edit reason] Please Don't Drop URLs Tos [webmasterworld.com] [/edit]

[max99]

Hey

been looking at the dynamitc title thing

{Keyword:Default Ad Text Here}

so if for example i did this

{Keyword:Compare mobile phones}
and my keywords were: Nokia , samsung etc

if someone searched for nokia

would it just show " Nokia" as the title

and if someone search cheap nokias would it show " compare mobile phones"

Thanks

[idolw]

from what i know it works that way.
Header: {KeyWord:Widgets Here}
than if someone searches for: cheap widgets here
my ad will show with a title: Cheap Widgets Here

it will not replace the phrase "widgets here" with a brand name of the widget.

[poster_boy]

if someone searched for nokia
would it just show " Nokia" as the title
and if someone search cheap nokias would it show " compare mobile phones"

It'll show the default text (what follows the colon) if your keyword is too long for the designated space (i.e. in the title, 25 characters). If somebody searched for 'cheap nokias' and it matched to your 'nokia' keyword somehow on broad match, it would still show "Nokia" as the title.

[max99]

thanks guys, appreicaite it (oo spelling lol)

cyaz

[edited by: eWhisper at 4:57 pm (utc) on Jan. 15, 2006]
[edit reason] Please Don't Drop URLs Tos [webmasterworld.com] [/edit]