Daily budget exceeded?

Is there a way to find out if you meet it?

[mcbsolutions]

Hi everyone,
I've got a decent campaign running with several targeted ads. I've put my spending limit in at just $3.00 per day to start off small.

Is there anyway one can find out if you have met your $3 per day budget in clickthroughs? I'm assuming once you meet it your ads no longer appear for the day, correct?
I'm trying to walk that fine line of spending more and making more $.

Thanks for the help on this.

Steve

[killroy]

just refresh your admin screen, it tells you exactly what you have spent there.

Also note, Google spreads your ad display out, so you don't see it in the morning until your budget is used up, but throughout the day.

SN

[mcbsolutions]

Ahh, I see now. Thanks for leading the blind here.
Ok, one more question, it shows for yesterday, I spent $3.40, yet I budgeted only $3.00. Is Google ignoring my budget or am I missing something here?

Thanks,

Steve

[hannamyluv]

Your daily budget will balence out over a 30 day period. If it doesn't they will refund you the over clicks. So while you paid 3.40 today, you may pay 2.60 tomorrow.

[mcbsolutions]

Thanks for the help on this hannamyluv. Let me get this straight.

Daily budget = $3 per day.
Over a 30 day period, I should be billed no more than $90, possibly less, correct? Assuming I'm paying .05 per click, that would mean if I get 60 clicks per day, I'm hitting my maximum daily budget.
Let's assume I get approximately 70 clicks per day over the 30 day period. Does that mean those extra 10 clicks per day are free? And are my ads displaying all of this time?
Not a bad deal if that is the case and I am understanding this correctly.

Thanks!

[mcbsolutions]

Hi everyone..
In follow up to my prior post, I have a new question. I hit my daily budget and now it appears my ads are all turned off. ARRGGHHH!

I increased my daily budget, but no joy yet. Anyone help out? Traffic seems good for the holiday, yet now I'm missing out on it. : (

Steve

[mcbsolutions]

Well my ads are back. I went into my account and upped the ante on my daily budget to what Google recommended and voila...the ads return. I guess I don't mind paying more to make more money, as my ROI has been good so far.
Maybe this is of use to anyone else who encounters this problem, even though i'm not 100% sure that my change of daily budget made the ads return. If someone knows better, please speak up.

As a side note, one of my ads uses a popular search term, and I use an exact phrase, let's call it [hot widgets]. I'm still on page 2 of the search results just paying 5 cents per click. However, I've wrote a good ad displaying a price that beats my competition. The title reads Hot Widgets for $3.95. I can offer the same product at better prices than my competition, so that helps. Believe it or not, I am finding that people are looking on page 2, finding my ad, and clicking it because of my price. This is increasing my CTR, which in turn will increase my ad position. Once I am on page one and in the top three, I expect things to take off. As my CTR gets higher, it only seems to be a matter of time. I experimented by paying a high CPC for this phrase, got clicks, and then my budget seemed to have ran out, and I lost my ads. For now, I lowered my CPC on this keyword, and am building slowly. This seems to be working.

-Steve

[andye]

BTW, sometimes - particularly if you reduce your budget suddenly - Adwords will accidentally go over your budget. When this happens you get an 'overdelivery credit' on your account, i.e. you don't get changed for the extra clicks.

All the best,
Andy.

[killroy]

What I never understood is how google deals with resettign the bodget to a low value at the end of the day when it's already highly overbudgeted. It seems open t oabuse, but I can't imagine they ignored such an obvious loophole.

SN

[SlyOldDog]

So when is the end of the day? GMT or California time?