Newbie on Adwords

[casperl]

Hello,

I am an adsense publisher and opened an adwords account today to learn some things from adwords..

I want to get some tips about how to use adwords effectively to increase the income of my adsense.

Please correct me if i am wrong for the following things i noticed:

- As far as i see, i can not see which site my ad is shown (not clicked yet). At least, i hope to see the url of the publisher site when anyone clicked on the ads. Adwords shows this, doesn't it?

- As far as i see we can see the minimum bid for each keyword. This can be used to imrpove adsense income. But are there any other tactics you have?

Thanks for sharing.

[ronmcd]

No, you cant see which sites your ad appeared on in the content network in the adwords interface. You get a totla for all content for each keyword. But you can setup a cpm campaign and choose specific sites to appear on.

As far as i see we can see the minimum bid for each keyword. This can be used to imrpove adsense income.

Afraid not, the min bid is specific to you and your account, comeone else might be paying much less or much more than you, depending on googles "quality" factors. Its just the min bid, not how much people are actually paying. You might have a min bid of $5, someone else might be paying $0.30.

I dont think using adwords is doing to help you at all with adsense, and making the best out of adwords is not simple, would take time and testing.

[casperl]

Firs of all, thanks for the answers.

I want to share some more info i got recently.

I learned that it is possible to track adwords clicks. You just need to look at your statistics. If you know what are your sources, it is possible to track adwords clicks in small sites.

I also noticed that one more thing: Since Google adds your ads into search results, you can learn what people search. This may also be useful tip if you can develop a strategy about it.

Thanks.

[ronmcd]

i hope to see the url of the publisher site ... Adwords shows this, doesn't it?

You are right casperl, it is possible to see some (although I dont think all?) content urls in your own site server logs, as with any other referring site sending you traffic. But its not something that the adwords interface gives you, so you cant see the costs of those clicks by domain etc.

Since Google adds your ads into search results, you can learn what people search.

I'm not sure what you mean casperl.

[casperl]

I'm not sure what you mean casperl.

For example, when the user searches "#*$!" on Google, my ad can appear on the right. When the user clicks on that ad, i can see this in my logs! Maybe we can estimate frequency of some searches or similar things in this way.

[ronmcd]

Im with you now.