Adwords conversion code snippet

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Adwords conversion code snippet

Where to put it on downloadable PDF's?

collymellon

2:42 pm on Oct 4, 2005 (gmt 0)

Hi Google people,

Quick question (hopefully), we run adwords on our site and have placed various code snippets on pages for the conversion tracking. Now the person in charge of the campaigns want this adding to each downloadable PDF - question is where do I place the code snippet in the source so it relates to the PDF?

Example of HTML PDF source:

I just don't understand where to place the code so it represents a conversion when the PDF is clicked.

Thanks for your time..

collymellon

9:58 am on Oct 5, 2005 (gmt 0)

surely someone knows this? pls help

Dr_X

10:25 am on Oct 5, 2005 (gmt 0)

If I was faced with that problem (not knowing how to do it) I think I would cheat. On your landing page, right where you say "click here to download bla-bla.pdf" make that click lead to a page with the conversion tracking and a redirect to bla-bla.pdf

-Dr.X
[edit]
PS: on that redirect page, make sure you say something like "if the download does not start automaticly, click here". just in case the user's browser is way too tweeked security wize to take a redirect.

collymellon

10:30 am on Oct 5, 2005 (gmt 0)

Thanks for the info Dr.X, That will be a good work around for this, I did think of that but was hoping somebody has got round this before with out having to add another 10-15 pages to my site.

I think that will be the route I will have to take unless theres more suggestions?

Thanks again

netmeg

3:15 pm on Oct 5, 2005 (gmt 0)

I think you're going to need the workaround. I don't see how placing the code in the PDF would give you reliable statistics - what if the person opening the PDF isn't online at the time they open it? Acrobat doesn't require you to be connected all the time (nor should it - I wouldn't WANT a PDF that goes out to the net and flags something when I open it) Then too, if you put the code in the actual PDF, wouldn't it trigger a conversion every time they open it? Are those the kinds of numbers you want?