Finding Ad Words click traffic in logs

huge difference between awstats and google

[Kahless]

I ran a test campaign in August and find in my awstats logs 186 clicks from my Ad Sense ads. [pagead2.googlesyndication.com...]

Google however is showing 787 clicks in my Ad Sense control panel. I am going to try to verify all these clicks manually but it would be good to know if there are any other domains or IP addresses I should be looking for in my apache logs that are specifically Ad Words besides the URL listed above?

Thx

-- Mike

[Kahless]

Anyone?

[bnhall]

I use a destination URL of mysite.com/?adwords so I can track all clicks - only the content ads come from googlesyndication - the search ads come direct from google.

[inasisi]

Clicks from [pagead2.googlesyndication.com...] are from the content network. Clicks from the search network will have the URL of the search page itself. For e.g. they would be like [google.com...] or from search.aol.com and so on.

[Kahless]

[quote}For e.g. they would be like [google.com...]

I see alot of these and thought it was just my site showing up in regular search results as usual.

Does this mean if someone does a search where my site is listed in both search results and an Ad Words Ad, but the user clicks on the search result, do I still get charged, or do I only get charged if they click on the Ad?

[inasisi]

You pay only for clicks from ads. If you do want distinguish between clicks from Ads and the Search results, go with bnhall's advice of having a tracking url for ads.

[Kahless]

You pay only for clicks from ads. If you do want distinguish between clicks from Ads and the Search results, go with bnhall's advice of having a tracking url for ads.

No doubt will have to do that for my next campaign. As far as tracking the last one it looks like a lost cause trying to determine the 601 click discrepancy.