I'm seeing a new layout where the premium position now extends only to the grey bar seperating the right hand ads instead of all the way across the page.
I would think this would reduce CTR on the premium spot as it is not as noticable.
Anyone else?
ThomasAJ
8:13 am on Jul 7, 2005 (gmt 0)
I think it's still incredibly noticeable and won't make any difference to the CTR. However time and stats. will tell.
eWhisper
3:05 pm on Jul 7, 2005 (gmt 0)
I'm seeing the number 3-5 positions have slightly higher CTR when there are 2 premium ad positions. I'm not seeing much of a decrease in premium CTRs.
With this new layout, time to start looking at positions and CTRs again for some new CTR calculations.
